Articles by tag: javits center

Struggling Trade Shows Impact Entire Hospitality Sector

Editor’s Note: When the original video script recorded, the Javits Center had only 17 trade shows listed on their webpage. Since then, that number has risen to 28. The Javits Center in New York hosts thousands of companies a year for shows. But 2022 outlook is bleak; as of now, there are only 28 shows…

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Business Services
Trade Shows are Back But Will They Be Packed in 2022?

Commentary: In this episode of Straight Outta Crumpton, Hosts, Greg Crumpton and Tyler Kern, sat down with, Scott Meyers, VP of Operations and Strategic Services at Service Logic. The three discussed the importance of relationships in the industry, as well as the future of trade shows in a post-COVID world. Meyers was working for…

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Articles
BookExpo 2019 Brings More Than Just Authors to New York

All photos courtesy of Book Expo Book Expo 2019 may be a great place to see the most recent paperback and hardcover titles, but for those in the publishing industry it is a place to strategize and enhance business. This year’s event takes place at the Javits Center in New York City and runs until…

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AEC
Step Inside ICFF Today

The latest in interior design and technology is on display in New York this week at ICFF 2019. The Jacob K. Javits Center is expected to host close to 40,000 attendees at this year’s event. Brooklyn-based Watermark Designs sent MarketScale an inside look at the company’s exhibit at the show today. Watermark makes faucets and…

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Articles
The Booths You Had to See at NRF 2019

Brands of all sizes competed for attention at NRF 2019 in New York last week, and there were plenty of booths that captivated attendees with engaging demonstrations or exciting products. Over the course of the three-day expo, these companies stuck out: Cisco: The technology company is providing software solutions that are already in the midst…

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Articles
What to Expect from NRF 2019

NRF 2019 begins this Sunday at the Javits Center in New York City. As the world’s largest retail conference and expo, exhibitors span the entire business universe and attendees can expect to make connections with a diverse group of companies. The conference will provide brands an opportunity to collaborate and create. Main Themes This year’s…

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AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

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Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

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Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

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Dr. Mark Manera talks Trucking Industry
The Trucking Industry Needs a Fitness Overhaul to Jumpstart a Trucking Health Revolution
July 11, 2024

With the trucking industry seeing many changes that prioritize efficiency and productivity, the health of truck drivers has increasingly peaked as a critical concern. With life expectancies for truck drivers averaging 16 years less than the general population, there is an urgent need to address health issues within the industry. Recent initiatives, like the…

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