Articles by tag: omnichannel retail
As we enter 2024, the Western social commerce sector is undergoing a significant transformation. In the United States, around 36% of internet users are now participating in social buying, with platforms such as TikTok, Instagram, and Meta at the forefront. This sector is projected to reach a market value of $100 billion by 2025. This […]
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2023 Retail Refined
GNC’s Omni-Channel Evolution From Brick and Mortar to Commerce Hub
The transformation from a traditional brick-and-mortar store to an integrated commerce hub is crucial in the fast-evolving retail landscape. GNC’s omni-channel evolution epitomizes this shift, blending in-person and digital experiences to meet the contemporary consumer’s demands. But what does this mean for the future of retail? “Retail Refined,” hosted by Melissa Gonzalez, welcomes Nate […]
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The Fall of Bed Bath & Beyond Cements the Rise of a Competitive Social Media-Driven Retail Industry
As the digital landscape continues to evolve, the retail industry faces an increasingly complex set of challenges. Customer expectations, fueled by a diversity of shopping platforms such as Amazon, Shopify, and various social media networks, have raised the bar for retailers striving to provide a seamless customer experience. That digital landscape is continuing to […]