Articles by tag: return policies
Recently, fast fashion retailer H&M backtracked on a decision to charge its UK customers a small return fee on online purchases returned to its brick-and-mortar outlets. But the price of fashion is high, and recent trends like ‘try-and-return’ purchases have prompted several clothing brands to change their return policies. So, how do underlying supply…
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Easy Returns Help Retain Customers. Instead of Charging Return Fees, Retailers Should Focus on Optimizing Reverse Logistics.
In 2022, returns cost the retail industry a whopping $816 billion in lost sales across the United States. This data, released by the National Retail Federation, highlighted the importance of optimizing reverse logistics — especially for fast fashion clothing retailers. Recently, H&M announced a return fee for its UK customers — and then…
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With Return Policies, Retailers Must Strike a Balance Between Customer Satisfaction and Operational Efficiency
Retail return policies were liberal during the pandemic, but those expensive returns come with a price tag to the bottom line. Can retailers find a happy medium? Fashion retailer H&M recently navigated a policy hiccup, where it initially set a £1.99 fee for shoppers wishing to return online purchases, a charge applicable in-store and…