Articles by tag: series
Building a community is one of the most important aspects of any brand or organization’s success, and a powerful way to do this is through the creation of an episodic series. Episodic content has several advantages over one-off content: 1. Loyalty and engagement By creating a series, the audience has the opportunity to follow the […]
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Why Content Media Outperforms Traditional Marketing
The essence of modern marketing is simple – you need to not only establish your brand as a key source of insight and education, but also to build a powerful community around that brand that drives engagement with your audience. In that world, traditional marketing doesn’t cut it anymore. To learn more, host Tyler […]