Articles by tag: shopper marketing

Part One: Store As A Media: How Can Brands and Retailers Truly Engage Shoppers?

Part One: Store As A Media: How Can Brands and Retailers Truly Engage Shoppers?
  The role of the store is changing. For success, differentiation and emotional connection with consumers is crucial. In this episode of “To the Edge and Beyond,” host Maroun Read more

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restaurant sales black friday
Restaurant Sales Are Up, But Foot Traffic Is Down. Why Is That?
November 23, 2022
   The third quarter was a good quarter for chain restaurants. However, more sales do not necessarily translate into more customers. Lisa Miller, President, Lisa W. Miller & Read more
Deanna Baumgardner discusses diversity roles
High Turnover in Diversity Roles is a Reflection of Unrealistic Expectations
November 23, 2022
Diversity roles, specifically diversity and inclusion managers, have been the second fastest growing job title in the last five years according to LinkedIn. Yet, these positions are also experiencing a Read more
FCC Broadband Connectivity
New FCC Broadband Map Crowdsources Regulation of Broadband Availability
November 23, 2022
This week the Federal Communications Commission (FCC) released its new broadband availability maps to cheers from the larger telecom industry. With this new set of FCC maps, a huge win for Read more
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Part One: Store As A Media: How Can Brands and Retailers Truly Engage Shoppers?
November 12, 2021
  The role of the store is changing. For success, differentiation and emotional connection with consumers is crucial. In this episode of “To the Edge and Beyond,” host Maroun Read more
How To Solve The Online Conversion Arithmetic
July 6, 2021
Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest Read more
What Will Retailtainment Look Like Post-Pandemic?
June 2, 2021
Whether you’re an integrator, a designer or simply a label-defying creative, the EXPERIENCE is everything. Host Bryan Meszaros explores the story behind the exhibit to understand how a carefully Read more
Creating Impactful Digital Experiences for Your Retail Brand
April 20, 2021
Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest Read more