Articles by tag: Zara

To Balance Customer Satisfaction And Reduce Try-And-Return Purchases, Retailers Need to Sell Consistent Sizing and Analyse Return Data

Try-and-return purchases

In a significant policy reversal, fashion retailer H&M recently backtracked on instituting a small return fee on its UK customers who seek to return online purchases in-store. However, this fee still applies for items returned to the warehouse — a move that aligns with industry practices. Many retailers, including Zara and Boohoo, have instituted […]

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Can Businesses Prevent Retail Theft Without Hurting Their Customer Experience? Here’s What’s Working.

Last year, retail theft caused businesses to lose a staggering $112.1 billion. Released by the National Retail Federation, these findings indicate a 19.4% increase compared to the previous year. From brands like H&M announcing enhanced anti-shoplifting measures to Target closing nine stores, retail theft is having serious repercussions on retailers and shoppers. Is there […]

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The Technology That Revitalized Physical Retail This Holiday Season

Brands Turn to Augmented and Virtual Reality to Attract More Shoppers During the Holiday Season Every consumer wants an experience. Having a product at a competitive price is not necessarily enough to lure shoppers, especially millennials, who are now the largest generation and digital natives. In fact, a Nielsen report on millennials concluded that more than 74 percent […]

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One-of-a-kind shopping experiences
The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
April 24, 2024

In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]

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digital augmentations
Revolutionize Customer Engagement Through Digital Augmentations in Physical Retail
April 24, 2024

The digital transformation of retail experiences in physical stores has become crucial as big-box retailers strive to maintain their relevance and competitive edge in a digital era. These retailers are embedding interactive features and digital augmentations in their physical locations to offer unique, engaging customer experiences. This approach merges the tactile allure of in-store […]

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experiences
Enthusiastic and Trained Employees can Enhance Experiences and Drive Success in Physical Retail
April 24, 2024

In today’s retail landscape, big-box retailers are emphasizing the importance of their physical locations, even as the digital marketplace continues to expand. Stores like Dick’s Sporting Goods and Walmart are not just maintaining their brick-and-mortar presence but are actively enhancing it with features like interactive elements and new store openings. This reassertion of the […]

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The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
April 24, 2024

Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]

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