The Impact of Tesla Being Open to Mergers


It’s not uncommon for Elon Musk to make major headlines. Which is why Daniel Litwin, Host, Voice of B2B sat down with Melanie Musson, Autonomous Vehicle Specialist at, to discuss Musk’s recent discussions that Tesla is open to “voluntary and friendly” mergers.

Based on the trajectory of the market right now, Musson sees a Tesla merger as something that industry leaders should be treating as a likely possibility. “They’re Tesla. They’re different from any of the other competitors in the electric vehicle field and they have a lot to offer. And I could see certain other car manufacturers wanting to get in on that technology that Tesla really has the upper hand on over everybody else,” Musson said.

The likelihood of a Tesla merger rests on how appealing that may be for other industry players. Musson sees the appeal. Tesla takes a more innovative approach than other car manufacturers can muster when it comes to the electric vehicle push. “I think when you look at the other electric vehicles out there, they’re made by car manufacturers that have been around for 100 years. And there’s a big push for electric vehicles coming from everybody,” Musson noted. She explained that all those car manufacturers are in their box of this is how we manufacture, this is how our plants are set up, and this is how we do it, so let’s make this work for what we’re used to doing.

She feels that Tesla doesn’t have a box because of their relative newness and this gives them the opportunity to thrive. “I could see why these car manufacturers are kind of stuck in a rut and they’re not making great headway with electric vehicles, and would want to merge with Tesla, because Tesla is the best at electric vehicles as far as the batteries and just innovative thinking,” Musson said.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook –
LinkedIn –

Follow us on social media for the latest updates in B2B!


“The Employee is My First Customer.” Strategies for Restaurant Success from Legacy Restaurateur
November 29, 2021
  Author, restaurant owner and hospitality industry expert Barry Jessurun discussed his book, life lessons, and tips for restaurant success with Host Barbara Castiglia on The Main Course. As Read more
As Export Values Rise, American Farmers Face a Trade Crisis
As Export Values Rise, American Farmers Face a Trade Crisis
November 26, 2021
Key Points: U.S. agricultural exports are being hampered by transportation issues, leading to a loss in sales potentially as high as 22%. In 2021 from January through July, the dairy industry Read more
Cyber Monday Will Be the Big Test for Retailers' Ecommerce Strategies
Cyber Monday Will Be the Big Test for Retailers’ Ecommerce Strategies
November 26, 2021
  The holiday shopping season gets its first big test this weekend with Black Friday deals and the welcomed-by-retailers resurgence of in-store shopping and deals. Even if consumers are looking to Read more