2023 Retail Refined

GNC’s Omni-Channel Evolution From Brick and Mortar to Commerce Hub

commerce hub

The transformation from a traditional brick-and-mortar store to an integrated commerce hub is crucial in the fast-evolving retail landscape. GNC’s omni-channel evolution epitomizes this shift, blending in-person and digital experiences to meet the contemporary consumer’s demands. But what does this mean for the future of retail? “Retail Refined,” hosted by Melissa Gonzalez, welcomes Nate…

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2023 Retail Refined
The Power of Machine Learning and AI for Carriers

With powerful tools like machine learning and AI, could retail logistics headaches be a thing of the past? With the rise of e-commerce, especially during the pandemic, the logistics and delivery sector has seen a significant uptick in activity. As consumers increasingly rely on online shopping, the need for efficient and sustainable delivery solutions…

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2023 Retail Refined
Blending Digital and Physical Realms for the Future of Retail

The future of retail is not just a question of digital versus physical; it’s about creating a seamless, multi-dimensional experience that speaks to consumer emotions as much as it does to their needs. Melissa Gonzalez, Host of Retail Refined, and Principal, MG2 and Founder of The Lionesque Group, underscores the enduring power of brick-and-mortar…

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2023 Retail Refined
Understanding Current and Incoming College Students and Their Generation is Vital for Company Growth

Personalization and DIY are now a mainstay in today’s world, but striking disruption comes in the form of Dormify, the ultimate solution to bland and uninspiring dorm rooms. What started as a mother-daughter quest to find chic dorm room décor turned into a business dedicated to helping college students and first-apartment dwellers design a…

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2023 Retail Refined
The Impact of Wellness in Retail Experiences

In the latest episode of Retail Refined, host Melissa Gonzalez converses with Dawn Clark, Co-Founder of Osean Studios, a design strategist, and retail design expert. The spotlight of the conversation is the impact of wellness in retail experiences, delving into Clark’s professional journey that spans eminent brands like Nordstrom, Saks Fifth Avenue, Nike, Amazon,…

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2023 Retail Refined
Locus CEO Nishith Rastogi Wants His AI Tool To Help Meet Customer Demands

Consumer behavior continues to change in the wake of the pandemic. One trend found by 6 River Systems is that consumers demand “omnichannel” retail experiences that are consistent across channels. It can be very difficult for retailers to bridge the gap between brick-and-motor and online delivery of their products. How can retailers create seamless experiences…

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2023 Retail Refined
Activating the Power of Brand

Toys “R” Us is an unforgettable part of many Americans’ childhoods, bringing back nostalgic memories of aisles upon aisles stacked high with all the toys a little mind could imagine. That’s why it was saddening for many who grew up with the chain to hear they filed for bankruptcy in September of 2018. It’s quite…

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Bouvet Island
To the Edge of the World: The 3Y0K Bouvet Island DXpedition and Its Youngest Explorer
October 23, 2025

In February 2026, an international team of 24 amateur radio operators will embark on a bold mission to one of the most remote and inhospitable places on Earth—Bouvet Island. Among the world’s most isolated islands, Bouvet offers no harbor, no shelter, and no easy way in. Yet from this icy outpost in the South…

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DXpedition
Icom Powers 3Y0K: Ham Radio’s Most Ambitious DXpedition to Remote Bouvet Island (Part 2)
October 23, 2025

Few places on Earth are as inaccessible—and as coveted by amateur radio operators—as Bouvet Island. Located in the South Atlantic, this uninhabitable rock has long been regarded as the “Mount Everest of DXpeditions.” According to the DXCC Most Wanted List, Bouvet ranks near the very top of sought-after contacts, making every attempt to activate…

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DXpedition
Icom Powers 3Y0K: Ham Radio’s Most Ambitious DXpedition to Remote Bouvet Island (Part 1)
October 23, 2025

Bouvet Island sits at the edge of the world. It is frozen, uninhabited, and almost impossible to access. Fewer people have set foot there than in space. That level of remoteness is exactly what makes it so valuable to amateur radio operators. The island ranks tenth on ClubLog’s list of Most Wanted DXCC entities,…

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data fluency
Data Fluency and Human Connection Power Marketing Careers in the Age of AI
October 23, 2025

With new AI marketing tools appearing almost daily, it’s no wonder teams feel stretched thin. Yet beneath the constant buzz of automation and algorithms, the real drivers of growth haven’t changed: data fluency and thoughtful strategy – built on a foundation of accurate information. A recent Adobe study found that nearly half of marketers—a…

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Other 2023 Retail Refined
Brand-To-Consumer: The Evolving Landscape of D2C Strategies and Experiential Retail
May 3, 2023

As retail evolves, so do many of the business models and strategies that are crucial to its success. Direct-to-consumer, or D2C, is the model that ensures that retailers sell and distribute their products directly to consumers. This allows them to avoid any other parties in the process. As a result, many brands are also shifting…

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The Future of Social Commerce and Content Creation Via AI
March 8, 2023

Social commerce may be a newish idea for U.S. retail brands, but it is a trendy marketing tool in China. How popular? Sales in China from social commerce platform purchases reached $363 billion in 2021. Compare that with the U.S., where social commerce sales were $36.6 billion in the same year. The trend is growing,…

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How Stylitics’ Technology Can Benefit Brands and Retailers
January 4, 2023

How exactly are companies like Stylitics entering the fashion field and helping to expand fashion customization and personalization in today’s world? Fashion is part of who we are—it is a silent form of self-identity for an individual that portrays beliefs, preferences, religion, occupation, social class, and so much more. And fashion is ever evolving; trends…

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