Behind the Screens
Spontaneity and a feel for the moment has been a significant part of how the Dallas Stars entertainment team has made its name around the National Hockey League. While this reputation is well earned, there is a formulaic method to their strategy that begins far before puck drop. Twenty-four hours ahead of game time,…
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Behind the Screens
Behind the Screens with the Dallas Stars: The Psychology Behind Fan Participation
First-time attendees are common at hockey games in Dallas. Therefore, the Stars’ entertainment team realizes that it has just the duration of one game to make an impression on as many people as possible. “Dallas, being a non-traditional hockey market there’s a lot of room, presentation and production-wise, for deviation from whatever the norm…
Behind the Screens
Behind the Screens with the Dallas Stars: How Content Creates A Rivalry
Although it is being phased out of the game as the years go on, fighting is still something hockey is known for. A well-timed bout can change the trajectory of a game, and it is a major moment for fans in the stands. When fisticuffs are exchanged, the Dallas Stars entertainment team jumps at…
Behind the Screens
Behind the Screens with the Dallas Stars: The Star Away From the Ice
It takes an entire team of people to create the atmosphere that the Dallas Stars produce each night. Still, there is a face of the operation, and that is Celena Rae. The anthem singer and in-game host appears frequently during each event and is perhaps the busiest person in the organization on game day….
Behind the Screens
Behind the Screens with the Dallas Stars: MVP (Most Valuable Puck)
It is hockey tradition that the three stars of each evening’s match are recognized by the fans. One at a time, each star takes a step back onto the ice and raises his stick to salute the fans who remain in attendance after the final buzzer. In the Dallas Stars’ control room, the entertainment…
Behind the Screens
Behind the Screens with the Dallas Stars: Calling the Shots
Some of the most important members in the Dallas Stars organization do not see a game in-person the entire season. Such is the case with Video Director Terri McCormack. Her chair is just around the corner from the ice, but since 2006 she has been executing each home game’s content plan from the control…
Behind the Screens
Behind the Screens with the Dallas Stars: Changing the Atmosphere on the Fly
The Stars may not have turned Dallas into a pure ‘hockey town’ but they have endeared themselves to the people of their city because of pure entertainment. Win or lose, the expectation is to give the fans a positive memory. This becomes more difficult when the team trails 3-0, but the entertainment must stick…
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Simplifying AI Infrastructure: From Data Center to Deployment (Part 1)
In this episode of the Flawless Execution podcast, Jeff Hudgins, VP of Global Services at UNICOM Engineering, breaks down the real-world challenges of deploying AI infrastructure at scale. As AI moves from one-off builds to repeatable global deployments, OEMs, ISVs, and enterprises face increasing complexity across design, integration, cooling, logistics, and installation. Jeff discusses how…
Tiger Woods’ TGR Foundation Is Reimagining Educational Access Through STEAM, AI, and Community Partnerships
As schools across the United States continue grappling with post-pandemic learning loss, declining student engagement, and shrinking emergency funding, nonprofit organizations are increasingly stepping in to fill critical gaps. Recent national studies on literacy recovery, student engagement, and career-connected learning show that educators are facing significant post-pandemic challenges in keeping students connected to pathways that…
Higher Ed Must Build a Talent Supply Chain to Fix Workforce Readiness
The traditional pathway from college to career is starting to break down—and both universities and employers are feeling the strain. Higher education is under mounting pressure to prove career outcomes as employers question graduate readiness and internships decline. In fact, many institutions are reporting shrinking internship pipelines even as employers continue to prioritize prior…
The Healthcare Talent Fix: Build Pipelines Early, Use Data, and Get the Experience Right
There’s a growing tension inside healthcare right now—between the people leaving the workforce and the patients still arriving every day. It’s a dynamic that leaders can no longer afford to ignore. The numbers make that clear: the Association of American Medical Colleges estimates that the U.S. could be short of as many as 86,000 physicians…