Founder AMPlifi Sports
Sports Technologist. Brand Creator. Storyteller. Culture Curator.
Hand-picked by Michael Jordan
Original architect for Nike’s Jordan Brand. Innovative, award-winning brand management and marketing executive on the forefront of the sports industry’s most disruptive launches and paradigm shifts, including the first wearable tech brand platform (A+TECH) for amateur athletes.
Master grass roots marketer and gatekeeper to youth culture and trends. Proven entrepreneurial track record leading early stage companies to dynamic growth and profitability. Leverage vast distribution network to achieve global scale.
Extensive experience managing iconic brands and celebrity licensing partnerships to achieve profit targets within mass merchant and specialty channels. Extensive consumer background with senior-level PR, Reputation Management and Corporate Spokesperson experience.