Dig Your Heels In – Season 2
We’ve all had moments when we feel doubt in ourselves, education, experience, and accomplishments. This is known as imposter syndrome, and unfortunately, many female leaders and professional women struggle with imposter syndrome. Megan MacDonald is now a C-Suite executive at Hello Alice, and with solid mentorship, she developed faith in herself. MacDonald’s background focused on…
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Dig Your Heels In - Season 2
Dig Your Heels In: A Working Woman’s Series with YiDing Yu
YiDing Yu is the CMO at Olive, a practicing physician, published researcher, and serial entrepreneur. As a female in the healthcare and tech industries, she’s excited about the growth of women in healthcare. Yu said she grew up with a ton of interests. She knew she wanted to be a doctor when she was little….
Architecture & Design
Dig Your Heels In: A Working Woman’s Series with Rachel Neill
As any parent knows, keeping kids occupied without using technology can prove to be quite challenging. Screen time continues to be on the rise with the increase in computers and smartphones replacing textbooks in the classroom. The global pandemic brought this to a head with quarantines and school closures necessitating the use of technology to…
Dig Your Heels In - Season 2
Dig Your Heels In: A Working Woman’s Series with Amy Czuchlewski
Amy Czuchlewski grew up around tech. Her father was an engineer, and her brothers and sister followed in his footsteps. After a high school aptitude test pushed her to study Computer Engineering at the University of Michigan, it was a total surprise to her that women were in the minority. “It hadn’t occurred to me…
Dig Your Heels In - Season 2
Dig Your Heels In: A Working Woman’s Series with Jolene Delisle
A captivating story is often vital in building a successful business. Jolene Delisle, Founder and Head Creative at The Working Assembly, a branding and creative industry for clients at various life stages, recognized the need for brands to refine, synthesize, and market themselves throughout their life cycles using storytelling. Delisle sits down with host Gabrielle…
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Stronger Training Pipelines and Smarter Social Media Can Help Solve HVAC’s Talent Shortage
The skilled trades are at a crossroads. By some industry estimates, for every five experienced technicians retiring, only two new ones are entering the field—highlighting a growing HVAC talent gap. At the same time, buildings are becoming more complex, more connected, and more dependent on high-performance mechanical systems. The stakes are real: without a…
Where Design Meets Durability: Why Commercial Surfaces Must Support Safety, Cleanability, and Long-Term Value
When a commercial space fails, it often fails quietly: a lobby floor that becomes slippery when wet, a hotel bathroom that is difficult to clean, a healthcare surface that cannot withstand constant disinfection, or an office finish that looks great until afternoon glare makes the room uncomfortable. These are not purely aesthetic problems; they are…
Crafted Journey How To: Building a Creative Career Across Scripts, Stages, and Sound
Creative careers rarely move in a straight line, especially for writers working across stage, screen, audio, books, and independent film. Sustaining that kind of life often means finding opportunities wherever they appear, building a strong network, staying open to different formats, and saying yes to collaborations that can lead somewhere unexpected. The stakes are…
EMR Strategy, Consulting, and Career Pivots with MedSys Co-Founder Mark Embry
Electronic medical records (EMRs) have moved from a back-office upgrade to a frontline determinant of care quality, clinician burnout, and hospital economics. With U.S. hospitals often spending tens to hundreds of millions—sometimes exceeding $100 million—on EMR implementations, the stakes have never been higher for getting both the technology and the human adoption right. As…