Coffee Prices, Continue to Rise

 

‘The New York Times’ reports that the cost of coffee beans has soared this year, leaving roasters with little choice but to raise prices. In Brazil, the world’s largest coffee exporter, extreme weather has damaged crops.

The pandemic has caused shipping bottlenecks, and political protests stalled exports from Colombia, where the price of beans rose nearly 44% in 2021. While coffee giants Starbucks or Nestlé won’t feel the effect of this for at least a year, smaller roasters have already had to raise prices.

These increases are making me nervous because one of the main tenets that we operate on is being able to make specialty coffee and make the pricing affordable. It’s got me thinking about how we’re going to survive, Quincy Henry, a co-owner of Campfire Coffee in Tacoma, Wash., via ‘The New York Times’.

Brazil, which annually exports an average of 34 million bags of coffee beans, has recently suffered drought and plunging temperatures. According to ‘The New York Times,’ July is the beginning of wildfire season in Brazil. Those wildfires could be devastating following this year’s drought, the worst in nearly a century in some parts of the country. Those wildfires could be devastating following this year’s drought, the worst in nearly a century in some parts of the country.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

business and personal well-being
Balancing Business and Personal Well-being: Insights from Kathryn Farrell on Growthwell
April 25, 2024

In the latest episode of the Growthwell podcast, host Josh Byrd engages with Kathryn Farrell, CEO and Co-Founder of Scopa Health, in a thought-provoking discussion on maintaining a healthy balance between business and personal well-being. This conversation provides the setting against a backdrop where business leaders increasingly recognize the importance of well-being alongside professional […]

Read More
Dude Perfect
Excellence Culture – Chad Coleman – Dude Perfect
April 25, 2024

There are many talented people involved in creating the massive influence of Dude Perfect. One of those people and one of the behind the scenes leaders is Chad Coleman. In this episode, Chad shares some of the great experiences he’s had through the years, along with a great story of risk taking and the fruit […]

Read More
Cybersecurity in an IT-first world
Cybersecurity in an IT-First World: Vigilance & Risk Mitigation with Ex-CIA Chief Christopher Burgess
April 24, 2024

With digital transformation occurring at breakneck speed, cybersecurity has become a critical concern for first-world IT environments. The shift towards IT-first technology has brought about new challenges in protecting sensitive data and ensuring enterprise security. The stakes are high, with reports of data breaches becoming a daily occurrence, impacting organizations across various sectors. In […]

Read More
One-of-a-kind shopping experiences
The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
April 24, 2024

In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]

Read More