Egg Price Increases Cause a Clucking Headache for Grocers and Shoppers


People say breakfast is the most important meal of the day. Thanks to an outbreak of avian flu, and continued inflation woes, breakfast is quickly becoming one of the more expensive meals too. Egg price increases are leaving restauranteurs, grocers, and shoppers reeling.

The wholesale trade value for a dozen “Midwest large” eggs went from 89 cents in December 2021 to $5.46 in December 2022. The previous record held during the height of the pandemic was $3.09.

While inflation is slowly beginning to level, the continued avian flu outbreak is still significantly impacting the U.S. poultry supply and could keep prices high for some time. The U.S. Department of Agriculture estimates this strain of bird influenza has wiped out five percent of the U.S. chicken flock.

Anna McGovern, CPIM, CSCP, Supply Chain & Procurement Evangelist for Pondview Consulting, LLC, weighed in on the situation.

Anna’s Thoughts:

“What on earth is happening with the price of eggs? Have you noticed that in many parts of the country, a dozen eggs cost anywhere from 50% to almost double what it used to. The reason for this is an outbreak of avian flu that has resulted in many, hens, thousands of them being euthanized. And so this is creating a real shortage of supply, so supply and demand.

The name of the game is a price increase for a short-term period. What are some tactical strategies that you can use to avoid this exuberant price hike? Try alternative sourcing from other parts of the world that aren’t suffering the avian flu, such as Europe or Australia. Another strategy to use is alternative specifications and recipes, things that call for egg substitutes or powdered eggs.

That’s another way to avoid the price increases temporarily. Or if you’re a restaurateur what you might want to do is, start promoting menu items that are less dependent on eggs to avoid the short-term issue. Anyway, this is not a long-term problem. We have experienced this before and look forward to price stability again in our egg supply.”

Follow us on social media for the latest updates in B2B!



Next generation of security solutions
The Future of Security: Discovering the Next Generation of Security Solutions at ISC West
April 23, 2024

The recently concluded International Security Conference & Exposition West 2024 (ISC West) proved to be an indispensable platform for discovering the next generation of security solutions, providing attendees with invaluable insights into the future of the industry. At a recent episode of MarketScale’s roundtable show Experts Talk, Cathal Walsh, Vice President and Chief Security […]

Read More
Cyber Resilience: To Protect Corporate Assets, Businesses Must Invest in Cybersecurity Training
April 23, 2024

As cyberattacks occur at increasing frequency, cybersecurity has become a cornerstone of corporate security strategies across all sectors. With businesses increasingly reliant on digital infrastructures, the quality of a company’s cybersecurity training is no longer just an operational requirement — it is a strategic asset. The stakes are high, as a breach can lead […]

Read More
Forming Relationships with Industry Insiders Can Quell Sales Cycles and their Length of Time
April 23, 2024

New companies are facing more and more challenges in the security industry as sales cycles are experiencing lengthier times. One of those reasons is due to the complexity of the security industry itself, along with the unique and special business models every new company will come in with. But there is a solution to […]

Read More
Cyber-first approach
From Bollards to Bytes: Why Security Firms Need to Adopt a Cyber-First Approach
April 23, 2024

How can the security industry effectively navigate the shift from traditional physical security measures to adopting a cyber-first approach in its sales and integration strategies? The transition from physical to digital security solutions was a major theme at the International Security Conference & Exposition West 2024 held earlier this month. On a recent episode of […]

Read More