Fusion

Fusion: The Benefits of Briefing Centers

John Kolesar, Enterprise Account Manager for Electrosonic, and Sean McChesney, Experience Technology Consultant for Electrosonic, stopped by the Fusion podcast to discuss the benefits and advantages of businesses having an on-site briefing center. “A briefing center is a themed, immersive, corporate space where visitors can interact with products, the brands, and the employees of the…

Read More

Latest

Fusion
Fusion: Creating Smart Workspaces with AV, Tech, and UX Design

The modern-day office space is getting a shake-up. Gone are the days of gray cubicles and harsh, fluorescent-lit office floors. Contemporary workspaces are seeing a monumental shift in style, design and function, with innovative tech companies like Google and Apple leading the charge. Silicon Valley start-ups are drafting up corporate campuses that focus on collaboration,…

Read More
Fusion
Fusion: Discovering the Technology Behind Washington D.C.’s Spy Museum

Spies have captured global audience attention for centuries, be they real-world spies like the Rosenbergs, or famous fictional characters like James Bond. It’s no wonder the International Spy Museum is “the most successful paid admission museum in D.C.,” said Chris Cooper, the Spy Museum’s Project Manager for Electrosonic. On this episode of Fusion, we take…

Read More
Fusion
Fusion: How Electrosonic Delivered Award-Winning AV to the World’s Largest Museum Complex

The Sheikh Abdullah Al Salem Cultural Centre in Kuwait contains 23 galleries, 800 exhibits, a 4D theater and a 1 million-liter aquarium. Becoming the world’s largest museum complex, the centre is a cultural and financial staple of Kuwait City. It was conceived and constructed over a five year period, headed up by none-other than Electrosonic….

Read More
Fusion
Fusion: The XR Revolution is a Team Effort

In 2016, Nintendo launched the wildly popular Pokemon GO, introducing everyday consumers to the joys of augmented reality (AR). The Oculus virtual reality (VR) headset is just one of many popular wearables that allow gamers to immerse themselves in a virtual world. The extended reality revolution is happeninQg before our eyes. In this inaugural episode…

Read More
Fusion
Fusion: Observations and Trend Watching from InfoComm 2019 with Electrosonic

When you attend a cutting-edge conference like InfoComm 2019, you honestly need time and brain power to digest everything you’ve seen. That’s why MarketScale host Daniel Litwin hosted a post-show conversation with Bryan Hinckley, president of Electrosonic, and Maurizio Capuzzo, CMO of Electrosonic, who give their tech and culture perspectives on the effect of the conference….

Read More
Fusion
Fusion: Theme Park AV and How ‘Star Wars: Galaxy’s Edge’ is Maximizing Storytelling

Theme parks have become a place where fans and guests can travel into new worlds and experience much more than just a thrilling ride. These immersive experiences are getting bigger, more detailed, and are requiring the support of innovative AV installs. As consumers come to expect more from their theme park visits, where does AV…

Read More

Latest

coverage
Clip 2 – Fighting for Coverage: One Patient’s Story
December 3, 2025

Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…

Read More
educator advocacy
Just Thinking… About How Rapid Shifts in AI and Policy Are Elevating the Need for Educator Advocacy in Texas Schools
December 3, 2025

Schools today are navigating a whirlwind of change, from new expectations in the job market to the growing influence of AI and the constant push to rethink accountability. That’s why conversations about educator advocacy matter so much right now. Texas, for example, ranks among the lowest ten states in per-pupil funding—even while boasting the seventh-strongest…

Read More
great leaders
Why Great Leaders Hire People Unlike Themselves
December 3, 2025

Leadership today is being reshaped by a simple lesson many leaders learn the hard way: a team full of people who think the same way won’t get you very far. Research shows that teams with deeper diversity—meaning differences in perspectives, values, and cognitive frameworks—consistently outperform more uniform teams in creativity, innovation, and complex decision-making. Today,…

Read More
Automation
Just Thinking… About How Career and Technical Education Can Keep Up With AI and Automation
December 3, 2025

Automation and AI aren’t arriving someday—they’re already reshaping factory floors, logistics hubs, and technical workplaces right now. That shift is putting schools, especially Career and Technical Education (CTE) programs, on the spot: the jobs students are training for are evolving faster than most curricula. In its Future of Jobs Report 2025, the World Economic…

Read More
Other Fusion
Fusion: Technology Master Plans are the Blueprints for AV-Driven Design
May 8, 2019

Would you build a building without a blueprint? Probably not. The same applies to AV design. That’s because technology in architectural design isn’t an afterthought—it’s an expectation, said technology master planning expert Robert Pourciau. He joined us on today’s episode of the Pro AV Podcast, brought to you by Marketscale to explain the practicalities of…

Read More
Fusion: How Control Room Design Impacts an Evolving Energy Industry
April 17, 2019

On today’s MarketScale Pro AV podcast, we are joined by Electrosonic Pre-Sales and Design Engineer Doug Walker and Project Manager Bob Mann for a conversation on extended control room design. Control rooms are integral to companies that make mission-critical decisions daily. As Walker points out, the term “control room” does not mean the same thing…

Read More
Fusion: How “Experience” is Pushing AV Designs and Manufacturers to New Heights, with Electrosonic
March 6, 2019

Every single day we learn new processes and develop new solutions that can help save us time and money. There are few people alive today that don’t have smartphones or don’t use some type of virtual assistant or smart device at either their home or workplace. Innovations in automation and smart design have permeated our…

Read More