Are Travel Experiences the New Status Symbol?
Key Points:
- Concierge wants to be the travel experiences provider that cryptocurrency users think of first.
- Concierge has recently launched a new site for Concierge.IO where its members can apply for exclusive experiences.
- As part of the new site launch, the company has looked to entice users with unique travel ideas like a trip to Antarctica or to a traditional Japanese wooden castle.
Commentary:
More P2P platforms, companies and even countries have adopted cryptocurrencies as a viable form of payment, which has subsequently validated crypto as both an opportunity to elevate the customer experience, as well as a new market of consumers to tailor services to; several entities have added the virtual currency into their business models, aiming to make ease of use as straightforward as paying with cash or a debit card. This is felt acutely here in the U.S., where the most number businesses, according to Statista, have a Bitcoin ATM or an in-person crypto payment option.
With more options than ever for consumers to put cryptocurrencies to use, could making big purchases with crypto, like an all-inclusive travel experience, become a reality? Concierge, a luxury travel experiences service, is placing its bets on the crypto demographic to create that reality. The service allows crypto users to pay for expensive and unique trips, both domestic and international, with various forms of cryptocurrency. MarketScale spoke with Ben Rogers, the company’s CMO, about where the inspiration for a service like this came from and how their most recent announcement gives users new ways to bridge the travel and crypto worlds.
