The NFT Bubble Has Popped. Should Businesses Care?

What is the future of NFTs? After a major boom over the first half of 2021, new research shows that the bubble has popped. At its height, crypto-collectible sales peaked at $100 million in a single day but have since dropped nearly 90%.

To discuss the ups and downs of NFT markets, Larry Pang, Head of Business Development for IoTeX joined Daniel Litwin for insights into the future of crypto-collectibles and the internet of things.

“I think the drop in NFT prices is temporary,” Pang said. But he believes that the uses and applications of NFTs will continue to evolve. “What we’re seeing a lot in the business today is not just thinking about NFTs as an asset that’s simply tradable and ownable, but there’s a lot of people innovating on both how NFTs are created as well as how NFTs are attached to secondary markets.”

These markets may include gaming, fantasy sports, and intellectual property licensing. Because of these innovations, Pang remains bullish on future applications and investment in NFTs as they move beyond the collectibles market.

Will the merging of the digital and physical worlds make NFTs a valuable proposition going forward? How should businesses that invested heavily in NFTs adapt to the changing market? How will the Internet of Trusted Things use NFTs to build connections between creators and their audience? Litwin and Pang delve into the insights investors & industry professionals need in this rapidly evolving market.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

The Tech-Enabled Hospital of the Future: Implications for Care Delivery
The Tech-Enabled Hospital of the Future: Implications for Care Delivery
March 12, 2026

Gone are the days when a hospital was simply a place where patients received care. Today’s hospitals are rapidly evolving into highly connected ecosystems powered by advanced technology, networked devices, and real-time data. The modern hospital is no longer confined to physical walls—it’s a dynamic digital environment where data flows seamlessly, AI supports clinical decisions,…

Read More
career
Stop Chasing Titles, Build a Career That Matters: A CAO’s Advice on Long-Term Success
March 11, 2026

Career advice in finance and accounting often centers around promotions, titles, and compensation. But in an era where professionals frequently change jobs every few years—the average American worker now stays in a role for less than four years—industries are facing growing talent shortages and reevaluating what long-term career success looks like. The question many…

Read More
Career success
A CEO’s Blueprint for Career Success: Leading with Love to Drive Performance and Culture
March 10, 2026

Leadership right now feels heavier than it did just a few years ago. Teams are stretched, expectations are high, and many employees are quietly disengaged. In fact, Gallup’s 2025 U.S. data shows that only about 31% of employees are actively engaged at work, leaving the majority feeling disconnected or indifferent. For CEOs and senior…

Read More
employer-sponsored apprenticeships
The Degree That Pays You Back: How Employer-Sponsored Apprenticeships Are Rewriting Higher Ed
March 9, 2026

Higher education is under pressure. Over the past few years, public confidence in the value of a four-year degree has declined significantly, with fewer Americans expressing a strong belief that traditional higher education delivers a worthwhile return on investment. At the same time, employers consistently report that graduates lack job-ready skills—particularly the “durable skills”…

Read More