The NFT Bubble Has Popped. Should Businesses Care?

What is the future of NFTs? After a major boom over the first half of 2021, new research shows that the bubble has popped. At its height, crypto-collectible sales peaked at $100 million in a single day but have since dropped nearly 90%.

To discuss the ups and downs of NFT markets, Larry Pang, Head of Business Development for IoTeX joined Daniel Litwin for insights into the future of crypto-collectibles and the internet of things.

“I think the drop in NFT prices is temporary,” Pang said. But he believes that the uses and applications of NFTs will continue to evolve. “What we’re seeing a lot in the business today is not just thinking about NFTs as an asset that’s simply tradable and ownable, but there’s a lot of people innovating on both how NFTs are created as well as how NFTs are attached to secondary markets.”

These markets may include gaming, fantasy sports, and intellectual property licensing. Because of these innovations, Pang remains bullish on future applications and investment in NFTs as they move beyond the collectibles market.

Will the merging of the digital and physical worlds make NFTs a valuable proposition going forward? How should businesses that invested heavily in NFTs adapt to the changing market? How will the Internet of Trusted Things use NFTs to build connections between creators and their audience? Litwin and Pang delve into the insights investors & industry professionals need in this rapidly evolving market.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

telecom
Predictive Networks: How Baron Weather and GIS are Strengthening Telecom Operations
February 12, 2026

Severe weather is no longer an occasional disruption for telecom providers—it’s becoming part of the operating environment. During Hurricane Ida in 2021, the Federal Communications Commission reported that nearly 1,000 cell sites across Louisiana and Mississippi went offline. In 2024, Hurricane Milton left more than 12% of cell sites in impacted areas of Florida…

Read More
The DAISY Foundation: Impacting Nurse Careers Through Recognition
The DAISY Foundation: Impacting Nurse Careers Through Recognition
February 12, 2026

Recognition is often described as a “nice to have” in healthcare, but on this episode of Care Anywhere, it’s framed as something far more essential. Host Lea Sims sits down with Deb Zimmermann, DNP, RN, NEA-BC, FAAN, Chief Executive Officer of The DAISY Foundation, and Bonnie Barnes, FAAN, co-founder of the organization, to explore…

Read More
Revpar Media
The Origin of Revpar Media: Host Calvin Tilokee’s Journey from Revenue Management to Performance Storytelling
February 11, 2026

Something has shifted in hotel marketing, and you can feel it. In a landscape where every property can publish polished visuals, aesthetics alone are no longer enough to stand out—or to convert attention into bookings. Research increasingly shows that social media now plays a meaningful role in how travelers choose destinations and plan trips,…

Read More
spiral growth
Spiral Growth: The Career Strategy That Builds Real Leaders
February 11, 2026

Leadership pipelines are under pressure. Companies are moving faster, roles are becoming more cross-functional, and high-potential talent is expected to deliver beyond narrow job descriptions earlier in their careers. At the same time, the World Economic Forum estimates that 39% of workers’ core skills will need to evolve by 2030 to keep pace with…

Read More