The Influence of Modern Entertainment on Commercial Installations

In this episode of Pro AV Today, host Ben Thomas explores the intersection of modern entertainment and commercial installations with John Steinhauer from Solotech, a company at the forefront of live events and commercial AV integrations. John shares his insights into Solotech’s journey, emphasizing their role in high-profile worldwide projects. The discussion reveals that beyond live events, a significant part of Solotech’s business is systems integration, often overlooked but crucial in enhancing various commercial spaces.

The conversation then shifts to the broader impact of entertainment technology across industries. John highlights how immersive experiences, once confined to arenas and concerts, are now integral to sectors like transportation and retail. He points out that the drive for engaging human experiences is reshaping how technology is used, from airports featuring LED displays to retail spaces offering interactive fitting experiences. The dialogue underscores the importance of creating environments that not only draw people in but also make their experiences more memorable and engaging.

As the episode concludes, three key takeaways emerge. First, the influence of modern entertainment on commercial installations is profound and growing, driven by the desire for immersive experiences. Second, the line between live events and commercial spaces is blurring, with technology playing a pivotal role in this transformation. Lastly, the industry is on the cusp of further evolution, with emerging technologies like AI and AR promising to redefine what’s possible in creating engaging human experiences. These insights not only reflect the current state of the industry but also hint at its exciting, dynamic future.

Watch the full episode above!

Follow us on social media for the latest updates in B2B!

Image

Latest

Listen Carefully, Respond Creatively
April 12, 2024

In this captivating episode of the Fans First series, Jesse Cole, the mastermind behind the Savannah Bananas, delves into the transformative business philosophy of “listen carefully, respond creatively.” This approach has not only skyrocketed the Savannah Bananas to fame but also serves as a universal blueprint for revolutionizing customer service and engagement across all sectors. […]

Read More
Stacey Childress, Senior Advisor at McKinsey and Company, discusses higher ed
Bold Measures are Needed to Improve Investment in Higher Education
April 12, 2024

The stakes for higher education have never been higher as the educational landscape sees rapid evolution. As universities and colleges grapple with the dual challenges of technological disruption and increasing demands for accessible, quality education, the question of how best to implement investment in higher education becomes a priority. This debate has been ignited […]

Read More
wake up healthy
Hey, it’s 9 am… Wake up Healthy with 9amHealth!
April 12, 2024

Healthcare Rethink host Brian Urban explores ways to wake up healthy and stay healthy with his guest, Dr. Avantika Waring, MD, the Chief Medical Officer, at 9amHealth. This episode delves into the transformative approach to healthcare delivery championed by 9amHealth. Dr. Waring’s journey from a humanities student with a love for French to a […]

Read More
public safety and security
Strengthen Public Safety and Security: Modernize Radio Communication for Better Field Response
April 11, 2024

The importance of radio communication within public safety and security operations remains unbeaten in an era dominated by digital transformation. This medium, essential for over a century, continues to be the lifeline for responders on the front lines. From ensuring the safety of field agents to facilitating real-time critical information flow and enhancing situational […]

Read More