The State of the Display Technology Industry Today

 

Shay Giuili, CEO, and founder of Primeview Global, brought his 20-plus years of experience in the display technology industry to the podcast. Giuili shared his thoughts on how the digital signage industry has been coping and transforming during the pandemic.

“Today, people expect to see the wow factor in anything, even in a zoom conversation,” Giuili said.

There’s been a lot of dramatic change in the past five years, with display technology getting larger and more affordable. Giuili reminded listeners that it is critical not to get so caught up in future technologies that one loses sight of current business needs in digital displays and signage.

“It’s about asking the customer what issues need to be solved. Everyone’s concerned with reliability, stability, redundancy, and service support in the long run. When we present a product, we can support that product for five to 10 years.”

With the current pandemic, the industry is facing challenges, but new opportunities are emerging as people discover different ways to utilize technology. Large, outdoor LEDs and LCDs can attract shoppers and diners who don’t feel comfortable going indoors to watch a movie or sporting event during the day or evening.

With more and more business employees working from home, conference rooms may require more prominent display technology to accommodate more online meeting participants.

Primeview’s R&D department is always working to stay ahead of current and emerging trends, so they’re ready to meet the needs developing as a result of this extraordinary time.

Giuili said some customers want to try out new technology as soon as it is available, and they are always willing to accommodate those requests.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

mentorship
Empowering Innovation: Kim Porter’s Role in the WAVIT Mentorship Program
July 19, 2025

In an industry where innovation often hinges on experience, mentorship is the bridge that connects the wisdom of the past with the promise of the future. Engineering, especially in the mechanical domain, is traditionally seen as a discipline of precision, but its culture is just as vital as its calculations. That’s why programs like WAVIT’s…

Read More
mentorship
Passion, Power, and the Mentorship Paradigm Shift in Tech
July 19, 2025

In today’s rapidly evolving tech world, mentorship has emerged as more than a professional development tool—it’s a powerful human connection that fosters resilience, purpose, and authenticity. Particularly for women in engineering and STEM, mentorship isn’t just about career guidance; it’s a lifeline to navigating environments where their voices may still fight to be heard. While…

Read More
AV
Lessons in Leadership: Mitek’s Cyndie Nelson on the Power of Mentoring Women in AV Technology
July 19, 2025

Mentorship has long been considered a cornerstone of professional development, but in the fast-evolving world of AV technology and sales, its value has never been more evident. The unspoken nuances of tradecraft—those bits of wisdom not found in textbooks—are often only accessible through the lived experience of mentors. Particularly for women in traditionally male-dominated industries,…

Read More
security
Securing the Future: AtlasIED Unveils Advanced Security Audio Solutions at ISC West 2025
July 19, 2025

At ISC West 2025, AtlasIED is set to make waves once again—this time with a seamless blend of legacy expertise and forward-thinking innovation. As security demands evolve to encompass smarter, more communicative environments, the company’s unveiling of a VoIP commercial-grade doorbell is more than a product launch—it’s a nod to the increasingly interconnected nature of…

Read More