Understanding Digital Signage in Enterprise Settings

In this episode of Pro AV Today, host Ben Thomas sat down in studio with George Clopp from Korbyt for an in depth chat about the changing dynamics of digital signage within the enterprise setting.

The conversation highlights how perceptions of digital signage have evolved, especially in the wake of the pandemic. It’s no longer about generic displays; the focus is now on delivering personalized content, tailored specifically for individual departments. With advancements in AI, content has become smarter, ensuring it’s both relevant and timely for its audience.

One of the key discussions revolvs around the integration of real-time data into digital displays. From CRMs to call logs, modern digital signage is all about seamless connectivity. With Korbyt helping lead the way, offering nearly 200 integrations, the possibilities seem endless.

The duo also delved into the challenges presented by the rise of remote work, with an emphasis placed on the collaborative effort required for successful digital signage implementation. It’s not just an AV team’s responsibility anymore. HR and communication departments play pivotal roles, underscoring the need for a united front in this ever-changing AV landscape.

Follow us on social media for the latest updates in B2B!

Image

Latest

Baker Tilly
Baker Tilly Bridges Cultures and Markets to Power U.S.–China Business Growth
November 14, 2025

Baker Tilly’s U.S.–based China practice supports Chinese enterprises operating in the United States as well as U.S. companies with Chinese-heritage leadership. Team members such as Beverly Bian, Terry Dickens, and Lucy Ni work with clients ranging from early-stage ventures to major multinational organizations navigating cross-border growth. The practice distinguishes itself through its bilingual capabilities…

Read More
construction
Empowering Excellence: How Rick Ward Elevates Southwest Construction Services
November 13, 2025

In an industry where timelines tighten and jobsite complexities grow by the day, quality assurance has become one of construction’s most defining—and differentiating—disciplines. At its core, QA isn’t just about correcting mistakes; it’s about building systems and people capable of preventing them in the first place. This is especially true in specialized sectors…

Read More
training
Empowering Teams Through a Modern Training Culture
November 13, 2025

Training may be the backbone of any skilled trade, but in waterproofing—where mistakes can compromise entire structures—it becomes a defining competitive advantage. At Southwest Construction Services, the evolution of training reflects a larger industry shift: seasoned crews now rely less on formal classroom sessions and more on hyper-focused, on-site guidance tailored to the…

Read More
quality assurance
Ensuring Excellence: How Quality Assurance Shapes Every Successful Project
November 13, 2025

In an era of rising climate volatility and tighter construction tolerances, waterproofing has quietly become one of the most consequential guardians of a building’s long-term health. Too often, the industry treats it as an afterthought—something buried behind walls, beneath slabs, or under layers of finish—but the truth is that its success or failure can…

Read More