How Retailers and CPG Category Managers Can Leverage Emerging Tech

How do retailers predict what will be the drink choice of this fall? Well, it may seem impossible to guess that choices of consumers but one company is looking at how retailers and CPG’s can work together to lean into data to not only examine consumer buyer behavior but to break down detrimental silos, and ultimately increase profitability.

That relationship is discussed on an upcoming episode of Retail Refined, Melissa Gonzales sits down with Ryan Powell the VP of Retail Strategy & Consulting for Insite AI. The two discuss that relationship as well as summer trends when it comes to summer drinks such as kombucha and seltzers and where they may be headed beyond being a nice drink to enjoy on a summer evening.

Follow us on social media for the latest updates in B2B!

Image

Latest

business acumen
Expanded Business Acumen: How Peer Feedback at Purpose Factory Fueled Smarter Leadership
August 20, 2025

Entrepreneurs often take on too much, attempting to manage every aspect of their business. For Jeremy Scott, Owner of Summit Cove Realty, Purpose Factory offered the structure and peer accountability needed to delegate, refocus, and expand his business acumen. After juggling responsibilities in sales, investments, retail, and utilities, feedback from fellow members led him…

Read More
How One Florida GM Managed Two Hurricanes in Two Weeks
How One Florida GM Managed Two Hurricanes in Two Weeks
August 20, 2025

On this episode of Inside Restoration & Recovery, host Martha Lewis sits down with Shadira Jones, General Manager of BMS CAT’s Tampa office, to talk about resilience, leadership, and preparation during back-to-back hurricanes that hit the Florida coast. With less than two years at BMS CAT under her belt, Shadira was thrust into emergency…

Read More
Susan Winchester
Healing at Work: Leadership, Trauma, and Transformation with Susan Winchester
August 20, 2025

In this episode of The Undisputed Podcast, Ty Bledsoe gets real with Susan Winchester—executive coach, keynote speaker, and former CHRO of two Fortune 500 companies—for a deeply personal and powerful conversation. Susan opens up about her early career struggles, the hidden wounds many of us carry into the workplace, and how her own journey through…

Read More
career
The Role of Mentorship and Sponsorship in Building Authentic Careers
August 20, 2025

In today’s work landscape, discussions about transformation, well-being, and personal autonomy are urgent and deeply felt. A 2025 study found that 66% of American employees are experiencing burnout, while another poll reported that 52% of job seekers are looking to shift roles and 56% are considering moving into entirely new industries. These trends highlight a…

Read More