Solutions, Services, and Social Action. Can Store Design Make a Difference?

Retail is exciting, fast-moving, and filled with opportunity, yet information overload is a constant challenge. Join retail strategist, speaker, and trainer Carol Spieckerman every other Thursday as she navigates past the noise to get to the heart of what really matters in retail. In every episode, Carol harnesses her latest retail trajectories and interviews with industry experts to distill tools, tactics, and takeaways for wherever you play in retail. If you’re ready to cut to the chase, or just want to be inspired about where retail is going next, this show is for you.

 

Brick-and-mortar retail is primed to benefit from pent-up demand in a post-pandemic world. But should transactions be the only end game? Stores can play a powerful role in promoting causes, showcasing solutions and services, and fostering employee engagement, yet realizing the potential requires a shift in priorities.

Carol’s guest is passionate about harnessing the power of design to make a difference. Ian Johnston is the founder and creative director of Quinine, a UK-based integrated research, strategy, and design consultancy specializing in establishing and scaling brickand-mortar concepts for non-retail companies.

In this multi-topic interview, Carol and Ian discuss how placing a higher priority on achieving higher purposes benefits retailers across every channel. The episode wraps up with Ian giving his fresh take on multi-format retail, sustainability’s next act, the limits of localization and other hot topics.

In this interview, you’ll learn:

  • Why brick-and-mortar’s distinctions drive digital success
  • How store design aids retailers’ service expansion aspirations
  • How to balance uniqueness and scale to level-up localization strategies
  • Why virtuous brands will win as store shopping surges

Contact information:

Email: ian@quininedesign.com

LinkedIn: Ian Johnston

Website: www.quininedesign.com

Current article: The Unbearable Sense of Shopping: Neurodiversity in Retail

Listen to Previous Episodes Right Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
April 24, 2024

Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]

Read More
Introducing Machine to Machine (M2M) Marketing: The Next Frontier in Business Automation
April 24, 2024

As the landscape of business and technology continues to evolve, a novel concept is emerging that may soon redefine the traditional marketing framework: Machine to Machine (M2M) Marketing. This innovative approach could fundamentally transform how businesses interact, making it crucial to explore its implications and potential.   The Rise of M2M Marketing M2M Marketing builds […]

Read More
personalized shopping in the future of retail
Trending Soon: Solving Customers’ Needs and Creating Personalized Shopping Experiences is the Future of Retail
April 24, 2024

One way that brands can enhance customer loyalty and increase their sales is by leveraging the growing consumer desire for easy and personalized shopping experiences.  In a recent segment of Experts Talk for a roundtable discussion on the present and future state of retail stores, Sarah Jarvis, a Retail Marketing and Loyalty Expert at […]

Read More
small retailers
Small Retailers are at the Forefront of Economic and Community Revival
April 24, 2024

As big-box retailers like Walmart and Target continue to expand their physical storefronts, small business retailers are carving out a niche by integrating deeply with their local communities. These local shops, unlike their gigantic counterparts, are leveraging their brick-and-mortar presence to enhance community ties and foster local economies. While large retailers invest in blending […]

Read More