Season 1 – The Marketing AI SparkCast
In this episode of Marketing AI SparkCast, host Aby Varma, the founder of Spark Novus, a firm that partners with marketing leaders to adopt AI responsibly and strategically discusses the nuances of AI integration with marketing and content expert Rob Rose. Together, they explore that AI adoption is not a standalone strategy but technology…
Latest
Business Services
Navigating the AI Wave in Event Technology
In this episode of The Marketing AI SparkCast, Aby Varma, host, and founder of Spark Novus, discusses how AI is transforming the event planning industry. Joined by Michael Sorensen, Director of Product Management at Cvent, the conversation delves into how AI enhances both attendee experiences and event planner efficiencies in managing large-scale events. Topics…
Business Services
The Future of Brand-Agency Dynamic in the Age of AI
Hosted by Aby Varma, founder of Spark Novus, this episode of The Marketing AI SparkCast features David DeWolf, CEO of Knownwell. They discuss how AI reshapes brand-agency relationships, blending human creativity with AI’s efficiency to manage agency collaborations. In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus—a company that…
Articles
How to Champion AI in Marketing
In this episode of the Marketing AI SparkCast, Aby Varma, founder of Spark Novus, sits down with guest Jessica Hreha, Head of Marketing AI Strategy and Transformation at Jasper. The conversation delves into Jessica’s inspiring journey from her time at VMware to her leadership role at Jasper, where she fosters AI adoption across enterprises….
Articles
Practical Tips for Adopting AI in Marketing
In this episode of the Marketing AI SparkCast, Aby Varma, founder of Spark Novus, hosts Ruth Favela, the AI Marketing Manager at Tomorrow.io. They explore the transformative impact of AI on marketing, focusing on practical applications and strategies for marketers. Topics Covered: · Ruth’s Journey in AI Marketing: Ruth shares her transition from…
Business Services
A Marketer’s Approach to AI Adoption with Ashley Gross
In the latest episode of the Marketing AI SparkCast, host Aby Varma, founder of Spark Novus, explores AI adoption with Ashley Gross, founder of The Prompt Community. This episode provides practical insights for marketers looking to begin their AI journey and leverage AI tools effectively. Gross shares her path from corporate marketing to founding…
Business Services
The Future of Digital Experiences: AI’s Role in CMS and DXP
In this episode of the Marketing AI SparkCast, host Aby Varma, is joined by Mark Demeny, Senior Product Manager at Yext, and John Schneider, Fractional CTO at Chameleon Collective. They delve into the transformative impact of AI on content management systems (CMS) and digital experience platforms (DXP). The discussion covers how AI is driving…
Latest
Understanding Virtual Care for the Acute Setting: Driving Access, Efficiency, and Better Patient Outcomes
As healthcare systems face increasing challenges—ranging from provider shortages to rising costs—the adoption of virtual care is accelerating. Acute care settings, in particular, have benefited from virtual care innovations, which have reshaped how hospitals deliver critical services. A recent study highlights that telemedicine improves chronic condition management, decreases hospital admissions, and boosts patient outcomes,…
Just Thinking…About Principal Coaching, Planning, and Engagement for Stronger Schools and Better Outcomes with Dr. Jordan Goines
Principals significantly influence student outcomes, second only to classroom teachers. According to a Wallace Foundation report, effective school leadership plays a significant role in shaping a school’s impact on student learning. However, principals face increasing pressures, juggling operational responsibilities with the need to foster academic success and school culture. These challenges underscore the importance…
Kindness, Calendars, and Goals with Asha Strazzero-Wild | Ep. 19 | Growthwell with Josh Byrd
Professionals often juggle the competing demands of work, family, and personal growth while striving to achieve their goals. The increasingly blurred boundaries between personal and professional life make this balance more challenging than ever. Asha Strazzero-Wild offers actionable insights into how discipline and intentionality can help harmonize these priorities. Burnout affects more than 70% of professionals…
Disruption in the Age of Quantum Computing
Just a day ago, Google revealed a quantum computing chip capable of solving complex problems in just five minutes—challenges that the fastest supercomputers in the world would likely spend ten septillion years solving. Quantum computing has long hovered on the fringes of public consciousness, yet it’s poised to revolutionize industries on a scale far…
