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CineCast: How Insert-Editing Came to Be

Amateur and professional video editors alike know the slow and excruciating process of rendering a file; perhaps setting the file to export before bed only to find their hardware still churning next morning. This slow and painful process has been the norm in the film and broadcast industry since the beginning, that is until…

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Amateur and professional video editors alike know the slow and excruciating process of rendering a file; perhaps setting the file to export before bed only to find their hardware still churning next morning. This slow and painful process has been the norm in the film and broadcast industry since the beginning, that is until “insert-editing,” came along.

Insert-editing is revolutionary in the digital media production industry, saving editors valuable time and money. Here to talk about it on this three-part CineCast podcast is the insert-editor creator himself, Charles D’Autremont, CEO of Cinedeck.

“People have been told by other software developers that it couldn’t be done,” D’Autremont said of insert-editing.

But in the early 2000’s, Charles’ experience in the field proved otherwise. Starting out drafting 3D architectural presentations for upscale real-estate, Charles soon began dabbling in tape-simulators and film editing. It was here, in the field, where insert-editing was conceived.

”The way most editor software is designed, you have to start from scratch every time you want to export that file,” D’Autremont said. But cineX turns this theory on its head. “It was really a mentality thing of what a file is.”

D’Autremont explained how he used off-the-shelf supplies to create the first ideation of insert-editing in the real world.

Join us for parts two of three on our next episodes of CineCast by Cinedeck.

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