Articles by tag: SEO

How B2B Marketers Can Optimize Content for ChatGPT’s New Web Browsing Tool

Recently, OpenAI‘s ChatGPT, a potent AI language model, has gained a significant enhancement: a web browsing tool that elevates its capability to navigate and understand web content. This breakthrough brings a transformative opportunity for marketers to refine their content strategies, ensuring their content is not only AI-friendly but also optimized for ChatGPT’s new browsing tool….

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2022 - Past Episodes
Achieving Transparency in the Startup Business Model

With the successes of businesses and companies like Facebook, Apple, and Uber, startups are more common than ever, as many niche markets with a startup business model have proven to be lucrative. But starting a new business idea and finding success within it doesn’t happen overnight. In fact, failure is more likely because getting…

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Bricks and Clicks
How The Content Pros Use SEO And Content To Sell

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   All companies rely on content to get their message to the world. It comes in many shapes in forms: blogs, emails, Instagram, Twitter, web pages. But, what exactly is content, SEO and how do you make yours…

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Business Services
The Rise of Custom Search Tools for Businesses

Lineate Chief Revenue Officer Elizabeth Gallagher joined host Daniel Litwin to tackle a bleeding-edge trend in retail, media, publishing and more – custom search tools and functionality. Lineate is a “software development company that builds custom technology solutions for pioneering companies to accelerate growth and revenue.” In the case of custom search tools and…

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Articles
How Brands are Using Pop Culture to Boost Their Relevance

Have you ever experienced one of those phenomena where you think about something and you just see it everywhere for the remainder of the day? I got that feeling around the Fourth of July. My best friend and I decided to binge the third season of Stranger Things. After the nine-hour excursion, it began to…

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Stephanie Simon
Through the Storm with USMC Captain, Professional Boxer, and TrailBlazer, Stephanie Simon
March 7, 2025

Captain Stephanie Simon (USMC) is currently a professional boxer (2-0), a boxing instructor, and a Marine Corps reservist. She is the 2024 Olympic Trials Boxing Champion, 4x Elite National Boxing Champion, 3x National Collegiate Boxing Champion, and United States Marine Corps Boxing Hall of Famer. Stephanie Simon is originally from Atlanta, GA, grew up…

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Lind
The DisruptED World of Manufacturing and Design at Lind with Anders Dellson
March 6, 2025

Electric surfboards are redefining water sports, merging high-performance engineering with artistry in product design. The industry, once niche, is now accelerating thanks to advancements in e-mobility and battery technology. With increasing consumer interest in high-end, sustainable recreational vehicles, companies like Lind are pushing the boundaries of what’s possible. In fact, Lind’s electric surfboards boast…

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verizon business assistant
Boost Customer Satisfaction with Verizon Business Assistant
March 6, 2025

Keeping customers happy is crucial for any business, but managing interactions can be overwhelming. Enter Verizon Business Assistant, an AI-powered service designed to streamline customer communication using a simple yet effective tool — text messages. Unlike traditional chatbots, Verizon Business Assistant learns the ins and outs of your business, answering top customer questions with speed…

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Email Marketing
The Science of Email Success: Secrets to Higher Open and Conversion Rates
March 6, 2025

Email marketing is often underestimated, yet it remains one of the most powerful tools for businesses to engage with their audience. Research shows that for every $1 spent on email marketing, an average return of $42 is expected. However, many professionals misunderstand what email can truly accomplish and fail to harness its full potential….

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