Bricks and Clicks

Last Call for Walmart’s Open Call

Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Walmart’s Open Call (Formerly Made In The USA Summit) accepts applications through April 30. What is Walmart’s Open Call? "Open Call is an action packed one day virtual event. Walmart welcomes suppliers to virtually Read more

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Bricks and Clicks
Last Call for Walmart’s Open Call
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Walmart’s Open Call (Formerly Made In The USA Summit) Read more
Bricks and Clicks
How The Content Pros Use SEO And Content To Sell
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   All companies rely on content to get their message to Read more
Bricks and Clicks
Quick Tips on Email Marketing
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Email marketing continues to be one of the best Read more
Bricks and Clicks
How to Sell a Product Concept to Retailers
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Host Jennifer Ruscin shares her insights on how to Read more
Bricks and Clicks
Making Aligned Choices in Business and Life
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Here’s a shocking fact—humans make over 35,000 Read more
Bricks and Clicks
How Brands Can Drive Action on Social Media
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Did you know that Pinterest is more than just pins and Read more

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Thanksgiving holiday weekend
Thanksgiving Holiday Weekend Proved the Omnichannel Customer Has Fully Matured
December 2, 2022

Now widely reported, last weekend’s Black Friday and Cyber Monday sales were record-breaking on all accounts. Nearly 200 million customers hit physical retail stores over the Thanksgiving holiday weekend according to NRF, a feat all of its own and a validation of the brick & mortar store in an age of omnichannel sales strategy. […]

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travel and hospitality
Consumers Seek More Value from Travel and Hospitality
December 2, 2022

A recent report from PwC suggests that revenue for hotels will continue to go up over the coming months. This is great news for hoteliers who survived the 2020 pandemic and are looking to recoup costs. What’s more, studies also suggest that customers are happy to pay for these increased prices, even at inflated rates. […]

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Colorado healthcare incentives
Are Colorado’s Crafty Healthcare Incentives an Effective Strategy to Lower State Care Costs?
December 2, 2022

Colorado has some of the most expensive healthcare in the U.S., which already spends more than any other country on administering healthcare. Some studies place it in the top half of most expensive states for care in the U.S., while others place it in the top 10. In 2018, for example, Colorado’s average price per […]

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All Bricks and Clicks
Last Call for Walmart’s Open Call
April 29, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Walmart’s Open Call (Formerly Made In The USA Summit) accepts applications through April 30. What is Walmart’s Open Call? "Open Call is an action packed one day virtual event. Walmart welcomes suppliers to virtually Read more
How The Content Pros Use SEO And Content To Sell
April 15, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   All companies rely on content to get their message to the world. It comes in many shapes in forms: blogs, emails, Instagram, Twitter, web pages. But, what exactly is content, SEO and how do you make yours better? On this Read more
Quick Tips on Email Marketing
April 1, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Email marketing continues to be one of the best channels for ROI, with each $1 spent generating $38 in revenue. It can be a great tool to reach a variety of goals, so why not just dive in and get campaigns rolling! Bricks Read more
How to Sell a Product Concept to Retailers
March 18, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Host Jennifer Ruscin shares her insights on how to make an impact in retail buyer meetings without an actual product. Ruscin has extensive knowledge of the process. She’s successfully helped companies sell millions of Read more
Making Aligned Choices in Business and Life
March 4, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Here’s a shocking fact—humans make over 35,000 choices a day! While some are mundane, others are complex and impact every area of life. Bricks and Clicks host Jennifer Ruscin spoke with Melissa Bauknight about making Read more
How Brands Can Drive Action on Social Media
February 18, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry’s biggest B2B challenges online and offline.   Did you know that Pinterest is more than just pins and aspiration content? It can drive website traffic and sales with the right approach. Bricks and Clicks is tackling everything Pinterest as host Jennifer Kaylo Ruscin welcomes Read more
Maximize Your Productivity by “Rejecting the Hustle”
January 21, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.   Influencers and entrepreneurs like Gary Vee often tout a singular strategy — hustle until you make it. If you think you're working hard, you're not. If you don't think you can work any harder, you can. There's something Read more
Taking Advantage of Renewed Growth in 2021
January 7, 2021
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.   As a new year begins and we put 2020 behind us, many of us are searching for ways to get back to contentment, peace and growth. I’ve been able to successfully manifest exactly what I want to create each year by Read more
Navigating Price Increases in Retail and Big-Box Stores
December 24, 2020
Jennifer Kaylo Ruscin guides retailers to be the hero and navigate the industry's biggest B2B challenges online and offline.   Bricks and Clicks lives on the cutting edge of retail, and host Jennifer Kaylo Ruscin shared some insights on the latest episode about getting price increases accepted and avoiding dreaded store counts with Read more