Articles by tag: silicon valley
When headlines read about banks collapsing, we think of 1929, of 2008, and crashing markets. But is that what’s happening with the fall of the SVB? As of now, no, but that isn’t to say that the implications of the fall of the tech industry’s favorite bank won’t have long lasting and potentially global […]
Latest
Software & Technology
Strategies for Giving Tech Entrepreneurs Market Staying Power
The tech sector moves at a lightning fast pace, with boom and bust cycles driving innovation, new products, and new companies. Which cutting edge technologies are innovating to success and staying there? Where is there resiliency in Silicon Valley’s entrepreneurship? We spoke with one entrepreneur, CEO & co-founder of Egnyte, Vineet Jain, who has taken […]
Business Services
Google’s US Employees May Receive a Pay Cut for Choosing to Work From Home
The BBC reports that Google employees in the United States who opt to permanently work from home may have their pay cut. Google currently has no plans to implement the policy in the U.K. According to the BBC, some Silicon Valley firms are experimenting with employee pay structures. Big tech companies including Microsoft, Facebook and […]
Articles
VW’s Hopes of Catching Tesla Hinge on a $30 Billion Tech Reboot
(Bloomberg) — Max Senges traded the visionary buzz of Silicon Valley for an old-school German industrial center bracing for a dramatic overhaul. As head of a new coding school in Wolfsburg, the former Google researcher is a small but important part of Volkswagen AG’s massive push into software. The strategy — involving more than $30 billion in […]
Software & Technology
Understanding Big Tech’s Newest Union: Alphabet Workers Union
In response to several high-profile scandals from the Google leadership team and a desire to have a larger voice in the workplace, hundreds of Alphabet workers have unionized under the newly-formed Alphabet Workers Union. Since its launch in early January 2021, the union has grown from 230 members to 700 members. MarketScale’s Daniel Litwin […]
Business Services
Legacy Brands Become Modern Communicators
Education is the highest form of marketing. Shannon Maverick sets on out on a quest to speak with business leaders from around B2B to better understand how they are utilizing education with their customers. When thinking about the most innovative companies around today, we tend to reflect on those that have made the headlines […]
Podcasts
Dallas Lands the Top 10 for Tech Sector Employment
North Texas is no Silicon Valley, but it’s still one of the fastest growing tech hubs in the US. A new Cyberstates report by CompTIA placed Dallas 7th for technology sector employment in 2019, in front of its Texas rival Austin. On this Business Casual segment, hosts Daniel Litwin and Tyler Kern, and producer […]
Latest
The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]
Revolutionize Customer Engagement Through Digital Augmentations in Physical Retail
The digital transformation of retail experiences in physical stores has become crucial as big-box retailers strive to maintain their relevance and competitive edge in a digital era. These retailers are embedding interactive features and digital augmentations in their physical locations to offer unique, engaging customer experiences. This approach merges the tactile allure of in-store […]
Enthusiastic and Trained Employees can Enhance Experiences and Drive Success in Physical Retail
In today’s retail landscape, big-box retailers are emphasizing the importance of their physical locations, even as the digital marketplace continues to expand. Stores like Dick’s Sporting Goods and Walmart are not just maintaining their brick-and-mortar presence but are actively enhancing it with features like interactive elements and new store openings. This reassertion of the […]
The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]