Directing On Set: Sharing Your Vision to Talent and Crew

On this episode of In Focus, host Josh Brummett, MarketScale Sr. Director, Video Production was joined by MarketScale Video Production Specialist Dylan Tidmore, who has vast experience in a key aspect of any successful video production – directing on set.

In particular, Tidmore leverages his experience in film and video to get the most out of the talent and crew on any given production, which requires careful navigation and flexibility to adapt to each production’s unique conditions.

Tidmore’s expertise is also informed by some history on the other side of the lens. Up until college, he was more of an actor than a filmmaker, giving him perspective into how to relate to both seasoned talent and those who’ve never been on camera before.

“One of the biggest things about being directed is you want so badly to understand the direction that you’re being given,” Tidmore said. “If it’s not straightforward and precise with a clear goal in mind, you’ll flounder, or you’ll try to come up with something that is forced, unnatural and that the director didn’t want in the first place.”

The most critical aspect of getting the most out of your talent and crew, Brummett and Tidmore agreed, is the ability to communicate the vision and goal for the production to everyone on set.

Follow In Focus Every Other Friday!

Follow us on social media for the latest updates in B2B!

Image

Latest

influencer partnerships
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
July 30, 2025

Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…

Read More
workforce
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
July 30, 2025

In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…

Read More
belief
Learning Out Loud with Belief, Courage, and the Power of Yes
July 30, 2025

In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…

Read More
professional advancement
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
July 29, 2025

Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…

Read More