Articles by tag: athletes
The fact digital and physical realms increasingly intersect nowadays, the concept of NIL (Name, Image, and Likeness) is altering the fabric of amateur sports and video games. Once limited to athletic prowess and academic achievements, today’s college athletes are fast becoming social media influencers, business moguls, and gaming enthusiasts. This isn’t just about…
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SC Season 2
How Leigh Steinberg Created the Model for Modern Agents
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. The agent is a central part of the modern professional sports ecosystem. However, that wasn’t always the case….
SC Season 2
Why Coaches are Trading Sensors for Video & AI
The fans remember the highlights but the franchises remember the technology, data, and inventions that powered their season. Host Tyler Kern sits down with the innovators, leaders and founders that are taking sports into the future. With athletes just wrapping up the Olympic trials in Eugene, Oregon, and team places firmly cemented to compete…
Retail
The Role of Athletes in the Business of Sports Technology
For successful companies to continue to thrive, they often find unique opportunities to diversify, while staying true to their brand. The Lululemon acquisition of fitness start-up Mirror provides such an example. A dominant fitness apparel and lifestyle brand ventures into tech—is that good business? To answer that question, professional athlete and CEO of TAGALONG, an…
Find Your Edge
The Science of Sports Vision Training
The practice of sports vision training has evolved due to a better understanding of how the visual system works and new technologies that allow us to access information and train in natural contexts. Dr. Greg Appelbaum, Ph.D., and his team at the Duke University School of Medicine’s Human Performance Optimization Lab, are interested in…