Articles by tag: Bethany McIlrath Article

Online Learning Minute: The Difference between Augmented and Virtual Reality for Learning

  New technology changes the way people learn and options for experiential learning. Host Brian Runo discussed the difference between augmented reality and virtual reality as learning Read more

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Why Restaurants Are Historically Slow at Adopting New Technology
August 8, 2022
  The restaurant industry has historically been slow to shift and adopt new technology. Ben Simmons, Co-founder and COO of Table Needs recalled a meeting in 2012 when a restaurant owner was Read more
mortgage rates broker buyer
As Mortgage Rates Stay Up, Lenders and Brokers Need to Get ‘Creative’
August 7, 2022
Editor's Note: This report was initially conducted after July 14's Freddie Mac weekly average mortgage rates were released. Though the video focuses on those specific averages, the article has been Read more
Netflix advertising screen
Netflix & Microsoft Ad Partnership Will Be a ‘Windfall’ For Advertisers. Here’s Why.
August 6, 2022
Earlier this year during Netflix’s Q1 2022 post-earnings call, CEO Reed Hastings changed his tune around advertising on the streaming service. Once a key selling point as an on-demand ad-free way to Read more
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Online Learning Minute: The Difference between Augmented and Virtual Reality for Learning
May 4, 2020
  New technology changes the way people learn and options for experiential learning. Host Brian Runo discussed the difference between augmented reality and virtual reality as learning Read more
Online Learning Minute: How Gamification Increases Student Engagement in Online Learning
March 24, 2020
  Gamification can increase student engagement in online learning. On this episode of Marketscale’s Online Learning Minute, host Brian Runo discussed how to gamify courses Read more
Why the Transportation Industry Needs Data More Than Ever
November 19, 2018
As an industry, transportation and logistics (T&L) is lagging behind other business-to-business (B2B) communities. As individual companies, many T&L providers are also being left in the Read more
How Software Became A Construction Tool
November 13, 2018
Technology Ready to Disrupt Construction Industry—Explore Why and How The construction industry has been somewhat tech averse, even as adjacent industries have plunged forward. In fact, a Read more
AR or VR? Which Will Impact the Future More?
November 1, 2018
Augmented Vs Virtual Reality: What The Future Holds Augmented reality (AR) and virtual reality (VR) may seem like the same kind of cutting-edge technology. However, these technologies have Read more
How B2B Brands are Using E-Commerce to Win
October 4, 2018
How E-Commerce Fits into the Business to Business (B2B) Marketplace The Business to Business (B2B) marketplace has been slow to adapt to e-commerce. However, it is estimated that more than 13 Read more