Articles by tag: F1

Sports Professor Discusses How Franchises Will Open New Revenue Opportunities

Sports Professor Discusses the Sports Franchises Will Open New Revenue Opportunities
  From game highlights and player highlights to behind-the-scenes footage, social media users are actively following sports teams on TikTok. According to Morning Consult data, Read more

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hospitality labor shortage
Supplement or Replacement? How Robotic Technology Should Help Solve the Hospitality Labor Shortage
February 7, 2023

The COVID-19 pandemic hit the hospitality industry hard, especially in the early stages of the crisis. While leisure and business travel is back, and America’s hotels are filling up again, another problem is making it challenging to keep the industry up and running—a hospitality labor shortage. The American Hotel & Lodging Association’s (AHLA) CEO […]

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Robot technology
Why Hotels Should Learn to Love Robot Technology
February 7, 2023

The guest experience is getting upgraded at many hotels today thanks to innovative robot technology. Aloft Hotels first introduced the world’s first robotic concierge in the early 2000s, and in 2014, they brought Botlr, a robot butler service, to the team. These AI enhancements increased the guest experience through shorter wait times for room […]

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super bowl ad
Super Bowl LVII Ad Spots Sold Out. Why Did It Take So Long This Year?
February 6, 2023

Patrick Rishe, Host of “Suite Talk: The Business Behind Sports“, takes a look at the 2023 Super Bowl LVII Ad trends. An uncertain economy is one of the biggest factors as to why it took companies so long to buy out the ad spaces for this year’s Super Bowl. Not to mention we have […]

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Sports Professor Discusses How Franchises Will Open New Revenue Opportunities
May 18, 2022

From game highlights and player highlights to behind-the-scenes footage, social media users are actively following sports teams on TikTok. According to Morning Consult data, 46% of self-identified TikTok users said they “often” or “sometimes” use social media to stay updated with game highlights. In comparison, 42% said they use it for player highlights. Meanwhile, […]

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UK Manufacturers Highlight the Power of Unity during Ventilator Shortage
July 21, 2021

The continuous modernization of industrial processes is dizzying and exciting. All Systems Go is a show that intends to demystify the varying technologies—from UAVs and robotics to supply chain software and virtual reality sims—and how they will advance everything from logistics to manufacturing across the globe. The Ventilator Challenge UK, led by Dick Elsy, recently […]

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What Can the Major Broadcasters Learn from eSports?
July 20, 2020

Sports in America are finally resuming and Major League Baseball hopes to hit a grand slam with its return this week. But the games will have a different feeling than normal. But is this secretly a positive? It has long been said that the greatest innovation happens during moments of crisis, so will sports be […]

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The Building Blocks of a Bigger Formula 1 Brand
November 15, 2019

Every second counts in professional auto racing. While the drivers must be skilled to shave off fractions of a second at every turn, their pit crews work against the clock as well. It is critical for racing teams to be organized, communicative and prepared for whatever condition they find the vehicle when it comes […]

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How Data Drives Formula 1 Both On and Off the Track
October 30, 2019

UPDATE: With Formula 1 United States Grand Prix taking place in Austin, Texas on Sunday, Nov. 3, MarketScale wanted to revisit our conversation with Max Metral, Insight Manager for Formula 1. This podcast was originally posted in March, 2019.  Formula 1 has launched the careers of worldwide superstars like Lewis Hamilton, Michael Schumacher, and Jackie Stewart. In 2018 […]

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