B2B Guide

lead generation
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Keka Cobb, VP of Marketing and Demand Generation at Sunstone Partners, talks through the elements of the Lead Generation Plan Playbook in this Guide to B2B Marketing. She provides a step-by-step guide to creating a comprehensive lead generation plan. It includes a table of contents, frameworks, and tools to help understand and improve lead […]

event marketing plan
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In this Guide to B2B Marketing, Keka Cobb, the Vice President of Marketing – Demand Generation at Sunstone Partners presents the  Event Marketing Plan Playbook and Toolkit. The Event Marketing Plan Playbook and Toolkit is a detailed and structured guide designed to assist individuals and teams in developing a robust event marketing strategy. It […]

generative AI
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Next in the Sunstone Partners B2B Guide to Marketing series, the Generative AI round table, led by Sunstone’s Keka Cobb, covered these key points: – Exploring the potential of generative AI in B2B marketing and its ability to empower data-driven decisions and improve campaigns. – Generative AI models in B2B marketing can enhance personalized […]

SEO Plan Playbook
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To maximize your investment in Search Engine Optimization (SEO), Sunstone Partners developed an SEO Plan Playbook and Toolkit that combines both technical and strategic elements. The playbook consists of six categories with steps and action items to help you create an effective search engine optimization plan that maximizes your investment. Supporting documents and tools […]

Growth Insights

2023 cxo event
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On this episode of Growth Equity Insights, Jeff Rich, Operating Partner at Sunstone Partners, interviews his guest Jason Wojahn, CEO at Thirdera. The topics today are an overview of Thirdera and what Mr. Wojahn gained from attending Sunstone Partners’ 2023 CXO event in San Francisco, CA.

Sunstone Partners' CXO event
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On this episode of Growth Equity Insights Jeff Rich, Operating Partner at Sunstone Partners, interviews his guest Ben Kessler, President at 66degrees. The topics today are an overview of 66degrees and what Mr. Kessler gained from attending Sunstone Partners’ 2023 CXO event in San Francisco, CA.

CXO event
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On this episode of Growth Equity Insights Jeff Rich, Operating Partner at Sunstone Partners, interviews his guest Jeff Mosler, CEO of EverService. The topics today are an overview of EverService and what Mr. Mosler gained from attending Sunstone Partners’ 2023 CXO event in San Francisco, CA.

Women in Leadership

women in leadership
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In this episode of “EmpowerHer: Leading the Way” by Sunstone Partners, the focus is on the pivotal role of women in leadership positions. Lyndee Fletcher, President of Vcheck Global, delves into the nuances of professional development, particularly the importance of training over traditional education in leadership roles. Fletcher emphasizes the value of on-the-job training […]

female leaders
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What if the future of work was not only shaped by technological innovation but also by the unique traits that women bring to the table? Our conversation today on EmpowerHER: Leading the Way by Sunstone Partners revolves around the significant role of female leaders in molding the future of work. Mona Abutaleb, the CEO […]

personal needs of employees
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EmpowerHer: Leading the Way by Sunstone Partners highlights how understanding and respecting the personal needs of employees is the magic ingredient in creating an inviting atmosphere. Susan Torroella, the CEO at ProgenyHealth talks about how ProgenyHealth has mastered the art of balancing professional and personal commitments, signaling an empathetic and employee-centric approach to management. […]

power of leadership
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Are you ready to unlock the power of leadership? Our guest, Ann Kent, the Chief Growth Officer (CGO) of  ProgenyHealth sheds light on the journey of women leaders, emphasizing the power of curiosity. Join us on this episode of the EmpowerHER: Leading the Way Podcast by Sunstone Partners as we decode the essence of […]

business environment
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Do you ever find yourself questioning your unique abilities, especially if they don’t align with what’s typically expected in the business environment? Sandi Valdovinos, the Chief People Officer at EverService speaks on this topic in this episode of EmpowerHer: Leading the Way by Sunstone Partners.  She discusses the various factors that shape our abilities, […]

authentic leadership
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Ever wonder how to effectively steward your authority and empower those around you? Sunstone Partners’ EmpowerHer: Leading the Way features Tammy Swanson, COO at Knowtion Health. She unravels the essence of authentic leadership, emphasizing the importance of nurturing and capitalizing on the strengths of each team member. She shares the profound realization of seeing […]

Culture

The CXO 2023 Event
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The 2023 CXO event, presented by Sunstone Partners, was held at the Fairmont Hotel in San Francisco in October.  This video is a composite of the event, with various attendees sharing the value they received from the conference. The event aimed to foster relationship development and collaboration and share best practices among portfolio companies. […]

Rise against hunger
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Sunstone Partners supported the world community by participating in a meal packing event with Rise Against Hunger – a global movement to end hunger by empowering communities, nourishing lives and responding to emergencies. Sunstone Partners was proud to participate in this important event where over 10,000 nutritious meals were made ready for those around the […]

offsite
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Sunstone Partners 2023 planning and strategy meeting was held offsite in Santa Monica this year. During the event the team bonded in fun activities like hiking, bike riding and meals. On the business side, there was reflection on the significant accomplishments of the team for the year, as well as focusing on upcoming goals and […]