What Drives An Effective Loyalty Program? Figuring Out the “Magic Formula.”

 

The QSR industry is one that is full of endless possibilities when it comes to the customer experience. In this clip of an upcoming episode of The Main Course, Barbara Castigila speaks with Peter Klayman who is the QSR and Restaurant Practice Lead at Bottle Rocket about the QSR customer experience. The two talk about utilizing app orders, drive-thru and curbside pickup to enhance the customers experience as well as what makes the most effective loyalty program.

Follow us on social media for the latest updates in B2B!

Image

Latest

Chase Harris
Faith, Fatherhood, and Fortitude: Inside Chase Harris’ Mission to Make Accessibility Possible for Every Child
October 15, 2025

Chase Harris is a father, husband, entrepreneur, and all-around force of light. Alongside his wife, Carly, and their son, Cash, he has inspired millions online through messages of resilience, faith, and family. Their story is one of turning adversity into action — and hardship into hope. “We knew early on that Cash had this special…

Read More
accounting career
How Shanice Scott Reinvented Her Accounting Career — And Found Her ‘Why’
October 15, 2025

The accounting pipeline is in flux. After years of decline in new graduates, the AICPA reported that bachelor’s completions fell 7.8% in 2021–22 and master’s fell 6.4%. In Fall 2024, undergraduate accounting enrollment rebounded by about 12%, while graduate enrollment continued to dip, underscoring a profession still recalibrating its talent model. For those building or…

Read More
Faherty
From Heritage to Hospitality: The Faherty Blueprint for Authentic, Community-Centered Branding
October 15, 2025

Great clothes may be where it starts, but today’s shoppers are looking for something more — a sense of connection, belonging, and shared purpose. Research shows that 90% of consumers value authenticity when deciding which brands to support: a clear reminder that while quality and design remain vital, meaning has become the new measure of loyalty….

Read More
Food-as-Medicine
The Gut Reset Revolution: How Food-as-Medicine Became the New Foundation for Wellness
October 15, 2025

Gut health has moved from fringe to front page, with consumers overwhelmed by protocols, powders, and “miracle” cleanses. As interest surges, so do questions about what actually works day to day—and why it matters now. One reason: an estimated 65% of the population is dairy intolerant, complicating popular bovine colostrum trends cited for immunity…

Read More