What Drives An Effective Loyalty Program? Figuring Out the “Magic Formula.”

 

The QSR industry is one that is full of endless possibilities when it comes to the customer experience. In this clip of an upcoming episode of The Main Course, Barbara Castigila speaks with Peter Klayman who is the QSR and Restaurant Practice Lead at Bottle Rocket about the QSR customer experience. The two talk about utilizing app orders, drive-thru and curbside pickup to enhance the customers experience as well as what makes the most effective loyalty program.

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