InfoComm2021
Key Points: Female participation has traditionally been low in AV and Technology Industries. Women find having a lack of role models and unequal growth opportunities as obstacles. Cory Schaeffer believes the AV Industry has a lot to offer women and hopes they come back post-pandemic. Commentary: Female participation in AV and technology industries has…
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Education & EdTech
InfoComm 2021: USC Invested in the Cloud During COVID. Will it Pay Off Long-Term?
Universities have made some sweeping changes and added new capabilities to their offerings after the pandemic forced most schools to adapt. Now networks and systems are preparing to support hybrid and in-person learning, as well as synchronous and asynchronous choices for nontraditional students. While at this year’s InfoComm, we asked Lex Peters, UX Designer…
InfoComm2021
InfoComm 2021: Zoom Leads the Way for the Remote Workforce Revolution
Key Points: A Gitlab report recently showed that 80% of remote workers would recommend working remotely to a friend. Being able to interface with colleagues anywhere enables employers to offer more services to benefit employees. Companies are seeing employees want to strategize how they can get time back into their day to increase personal…
InfoComm2021
MarketScale Counts Down the Best Moments of InfoComm 2021: Part 1
InfoComm returned with a bang in 2021, bringing together innovative companies from across the world of AV in Orlando, Florida. MarketScale was there to bring you the top insights and analysis from some of the brightest minds in the industry. Here are 5 of our best moments of InfoComm 2021. 5: Stadiums Were Not…
InfoComm2021
InfoComm 2021: How Under Armour Uses AV To Keep Employees Connected
Key Points: Nyere Hollingsworth speaks with Tyler Kern on how Under Armour uses AV The virtual presence is just as significant as the physical presence of people in the room. Commentary: InfoComm 2021 may be AV’s big show of the year, but that doesn’t mean it’s not an attractive time and resource investment for…
InfoComm2021
InfoComm 2021: How The AV Industry Is Surviving The Year of COVID
Key Points: The AV industry has faced significant challenges over the past year. The AV industry has found comradery in dealing with the challenges. One of the challenges is the labor shortage that’s impacted the industry. Commentary: InfoComm 2021 is in full swing, finally giving the AV industry the reunion it deserves. Behind every…
InfoComm2021
InfoComm 2021: When the Pandemic Made AVoIP the Standard, Netgear Answered the Call
The MarketScale team is checking in with AV’s biggest names and most innovative product developers at InfoComm 2021, and that includes hearing from the companies that supported mass adoptions of AVoIP infrastructure over the last year, like industry leader Netgear. John Henkel, Pro AV Product Marketing Manager for Netgear Business, joined us at the InfoComm…
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Redefining Security: The Critical Role of Voice in Intelligent Audio Systems
In the world of security technology, vision has long taken precedence—cameras, analytics, and access control have dominated the conversation. But what if we’ve been underestimating our oldest, most human sense of communication: voice? The rise of intelligent audio in security systems marks a turning point in how we protect spaces and people, shifting from passive…
How PSA is Empowering Integrators to Navigate AI, Mobile Credentials, and Modern Business Challenges?
As the security integration industry contends with rapid technological advancement and increasing business complexity, many integrators are looking for the tools, training, and guidance to keep pace. At the center of this evolution is AI—transforming not just the products integrators deploy but also the way they operate their businesses. Meanwhile, the shift to mobile credentials…
Biometric Face Authentication Moves from High-Security to High-Convenience
Facial recognition technology has long hovered on the fringe of mainstream adoption, promising futuristic solutions but often shackled by high costs, limited applications, and public skepticism. In 2024, however, a pivotal shift is underway. Thanks to advances in edge devices, reduced price points, and changing attitudes toward digital identity, biometric face authentication is now…
SIA RISE is Shaping the Industry Through Community and Intentional Growth
The security industry is experiencing a quiet revolution—one led not by technology alone, but by a new wave of passionate young professionals. As legacy systems give way to modern, cloud-based platforms and mobile-first solutions, the need for fresh perspectives, diverse skill sets, and energized leadership is more pressing than ever. One organization at the forefront…