Black Friday is still the king when it comes to shopping days in the United States. Recently, however, Cyber Monday has begun to gain ground on the largest retail day of the year thanks to the success of online retailers like Amazon.
In this excerpt from Business Casual, Daniel Litwin and Tyler Kern discuss what brick and mortar stores need to do to insure that Black Friday doesn’t get overtaken by Cyber Monday.
Tune in to MarketScale Radio LIVE every Wednesday and Friday morning at 9 a.m. CT for Business Casual with Tyler Kern and Daniel Litwin. From interest rates to esports – we’ll be talking all things B2B.