DraftKings Expands its Pro Sports Market Share with New Partnerships
Sports fans have been satiating their craving for the stadium by participating in online sports betting and fantasy sports as the pandemic prevents large gatherings. Virtual sports events are only expected to continue rising in popularity, and DraftKings is betting on it. The company’s new public partnerships with ESPN & the New York Giants show the brand coming out as a leader in the sports betting world. By acquiring partnerships with popular teams, DraftKings aims to become the household name for online sports betting. CNBC reports, sports betting is a growth industry, with various avenues primed for take-off.
On this Business Casual snippet, hosts Daniel Litwin and Tyler Kern consider whether DraftKings is on its way to becoming the brand synonymous with sports betting. Is DraftKings swiftly overtaking competition by buying rights with top teams? Sports betting is still only legal in eighteen states, so every bit of the market counts.
- Sports betting site, DraftKings, partners with big names in pro sports from ESPN to the New York Giants in a move to dominate the market.
- DraftKings is the “Nike of sports betting,” according to Dan Etna of sports law firm Herrick Feinstein.
- DraftKings’ new placements greatly expands the product offerings for fans.
For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.
Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale
Adapting the SLR Magic of Anamorphic Filmmaking to the Panasonic Lumix Ecosystem Creates Endless Filmmaking Possibilities
The Panasonic Lumix System revolutionized independent filmmaking through the convergence of a handheld DSLR style body, larger than video camera sensors for a narrow depth of field, and the versatility and utility of interchangeable lenses. By being mirrorless and with the use of adapters, a broad gamut of vintage and modern lenses became available for […]
AV is Bridging the Gap Between the Real World and the Metaverse at Industry Conferences
How is AV helping bridge the gap between the real world and the metaverse? Some of the best examples can be seen in the midst of large-scale trade shows and industry events. For example, ETHDenver, an annual blockchain conference held in Denver, Colorado, hosts more than 20,000 technologists every year to innovate and develop […]
Why Authentic Content Should Be at the Forefront of Your Company’s Marketing Strategy
Media today is the most powerful it’s ever been, and with the introduction of new channels to consume it daily, the consumer can become easily overwhelmed with a plethora of choices. How does your channel stand out? Authentic media might be the clickbait. With the likes of TikTok, YouTube, and streaming services like Spotify, […]