Articles by tag: Melissa Gonzalez Video

Did Toys R Us Have the Right Brick & Mortar Strategy?

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On this MarketScale Industry Update, Voice of B2B Daniel Litwin sits down with Melissa Gonzalez, host of MarketScale’s Retail Refined and founder of The Lionesque Group, to give analysis on Toys R Us’ final wave of closings. After being brought under the Bain Capital umbrella and filing for Chapter 11 bankruptcy, and then reviving its […]

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Podcast Network
Which Technology Integrations Will Ease Your Customers Pain Points?

As we edge in on 2021, one thing Retail Refined host Melissa Gonzalez knows for sure is that the consumer is forever changed. Even as a new year dawns, companies will still be scrambling to understand how consumer behaviors have evolved this past year. Retail Refined was launched earlier this year as a way to […]

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Retail
Exploring the New Consumer Behaviors That Will Reshape the Physical Store

Next week, PSFK and Retail Innovation Week are kicking off the Future of Retail Festival, an online, three-day event for the retail community to share ideas and help build the future of retail. The host of MarketScale’s retail podcast, Retail Refined, Melissa Gonzalez will be hosting a webinar titled The New Consumer Behaviors That Will Reshape The Physical Store […]

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Retail
A Head Start on NRF 2020

NRF 2020, the retail industry’s largest annual event takes place from January 11-14, and Gonzalez will preview what to expect this year. Bringing thought leadership to your morning routine, MarketScale Mornings will keep you informed with industry experts on the latest trends, events and news in B2B. For the latest thought leadership, news and event […]

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Podcasts
MarketScale Retail 01/28/19: Experience is Everything; What Will Lead the Charge?

NRF 2019 was an eye-opening way to start the year, and laid out a vision for what trends and tech to look out for. We got a good sense for what Retail was looking for in 2019 during our Walking NRF video with Melissa Gonzalez and Nichole Leinbach Reyhle: “Everything is an experience, and experience […]

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Retail
The Biggest Surprises From NRF 2019

Retail experts knew what they were walking into this year at the industry’s marquee event, NRF 2019. Robotics, massive digital signage and anything and everything related to the major buzzwords like “customer experience.” Still, there were some less publicized technologies that caught the attention of attendees. Small screens might not be noticeable by customers […]

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Robotic pallet movers
Automation in Action: Robotic Pallet Movers are Enhancing Efficiency and Transforming the Modern Warehouse
April 18, 2024

The world of logistics is undergoing a major transformation, all thanks to robotic picking and stacking tech. These robotic pallet movers automate the stacking of products, thereby enhancing efficiency and accuracy in warehouses and distribution centers. As e-commerce continues to grow, the demand for quicker and more efficient operations is pushing the adoption of […]

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extended-stay hotel
Extended-Stay Hotels Must Analyze Markets & Embrace Flexible Options for Sustained Growth
April 18, 2024

The extended stay hotel market, once riding high on unprecedented growth, has recently faced a dip in occupancy rates. This downturn marks a significant shift from the robust expansion observed over the past years, driven by a surge in guests who preferred longer stays due to various economic and lifestyle factors. Despite this, the […]

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live events technology
High-Quality Live Events Technology is the Secret Weapon for Unforgettable Experiences
April 18, 2024

The fusion of technology and creativity is setting new standards for audience engagement and event personalization at live events. Live events technology such as augmented and virtual reality are now at the forefront, offering immersive experiences that bridge the gap between the digital and physical worlds. AI and machine learning are also revolutionizing event […]

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Power over Ethernet
Power Over Ethernet Revolutionizes Home Automation by Simplifying Installations and Enhancing Connectivity.
April 18, 2024

Homes become increasingly connected and Power over Ethernet (PoE) emerges as a transformative technology in residential automation and entertainment systems. By allowing electrical power and data signals to travel over a single Ethernet cable, PoE offers a streamlined approach to powering devices like smart speakers, security systems, and lighting, all while reducing cable clutter​. […]

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Other Articles
Walking NRF with Melissa Gonzalez and Nicole Leinbach Reyhle
January 18, 2019

For three short days this week the entire retail world congregated in one place, New York City’s Javits Center, for NRF 2019. With tens-of-thousands of visitors and a maze of exhibits to check out, this conference had much more to take in than could be achieved in such a short period of time. MarketScale called […]

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The Science Behind Pop-Up Shops with Melissa Gonzalez of The Lionesque Group
September 25, 2018

Have you noticed more and more pop-up shops in your neighborhood? Have you wondered how they work or what kind of value they might provide a brand, especially with the ubiquity of e-commerce winning on convenience? We knew it was time to look beyond the shop and dig into the inner-workings; we sat down […]

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Listen: Temporary Stores for Long-term Engagement with Melissa Gonzalez of The Lionesque Group
July 27, 2018

Every retailer knows that branding. is. everything. You’ve got to find new and unique ways to spread the message of your company and its products without breaking the bank. Melissa Gonzalez, founder and CEO of The Lionesque Group, has found a solution through the pop-up store, a temporary retail space that can create a […]

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