Articles by tag: Melissa Gonzalez Video
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Legacy Payment Companies Embrace Blockchain Solutions. Their Infrastructure is Still “Fundamentally Not Aligned” with Web3 Payments.
Legacy payment companies are finally embracing blockchain solutions at scale, though still behind compared to the innovation that young fintech companies are bringing to the next generation of payment solutions. Regardless, this embrace is taking many shapes, and it’s still not a guarantee that they’re up to the task. In the last year, Visa […]
The Importance of Legal Counsel to Major League Organizations
Live sporting events continue to be at the forefront of entertainment in America year after year. Between enthused fans, good food and drinks, and anticipation for record-breaking moments, the ambiance of a stadium on a game day is unmatched. However, behind the scenes of our beloved stadiums and sports traditions lies term sheets and contracts […]
The Divergence Between Stocks and Bonds & Emerging Market Trends
As the world of investing continues to evolve, it’s crucial for industry leaders to keep pace with the shifting landscape. One particular topic gaining traction is the divergence between stocks and bonds – an economic paradox affecting portfolios worldwide. Recent data shows that traditional investment strategies, like the 60-40 portfolio (60% in stocks and 40% […]
Did Toys R Us Have the Right Brick & Mortar Strategy?
On this MarketScale Industry Update, Voice of B2B Daniel Litwin sits down with Melissa Gonzalez, host of MarketScale’s Retail Refined and founder of The Lionesque Group, to give analysis on Toys R Us’ final wave of closings. After being brought under the Bain Capital umbrella and filing for Chapter 11 bankruptcy, and then reviving its […]
Which Technology Integrations Will Ease Your Customers Pain Points?
As we edge in on 2021, one thing Retail Refined host Melissa Gonzalez knows for sure is that the consumer is forever changed. Even as a new year dawns, companies will still be scrambling to understand how consumer behaviors have evolved this past year. Retail Refined was launched earlier this year as a way to […]
Exploring the New Consumer Behaviors That Will Reshape the Physical Store
Next week, PSFK and Retail Innovation Week are kicking off the Future of Retail Festival, an online, three-day event for the retail community to share ideas and help build the future of retail. The host of MarketScale’s retail podcast, Retail Refined, Melissa Gonzalez will be hosting a webinar titled The New Consumer Behaviors That Will Reshape The Physical Store […]
A Head Start on NRF 2020
NRF 2020, the retail industry’s largest annual event takes place from January 11-14, and Gonzalez will preview what to expect this year. Bringing thought leadership to your morning routine, MarketScale Mornings will keep you informed with industry experts on the latest trends, events and news in B2B. For the latest thought leadership, news and event […]
MarketScale Retail 01/28/19: Experience is Everything; What Will Lead the Charge?
NRF 2019 was an eye-opening way to start the year, and laid out a vision for what trends and tech to look out for. We got a good sense for what Retail was looking for in 2019 during our Walking NRF video with Melissa Gonzalez and Nichole Leinbach Reyhle: “Everything is an experience, and experience […]
The Biggest Surprises From NRF 2019
Retail experts knew what they were walking into this year at the industry’s marquee event, NRF 2019. Robotics, massive digital signage and anything and everything related to the major buzzwords like “customer experience.” Still, there were some less publicized technologies that caught the attention of attendees. Small screens might not be noticeable by customers […]
Walking NRF with Melissa Gonzalez and Nicole Leinbach Reyhle
For three short days this week the entire retail world congregated in one place, New York City’s Javits Center, for NRF 2019. With tens-of-thousands of visitors and a maze of exhibits to check out, this conference had much more to take in than could be achieved in such a short period of time. MarketScale called […]
The Science Behind Pop-Up Shops with Melissa Gonzalez of The Lionesque Group
Have you noticed more and more pop-up shops in your neighborhood? Have you wondered how they work or what kind of value they might provide a brand, especially with the ubiquity of e-commerce winning on convenience? We knew it was time to look beyond the shop and dig into the inner-workings; we sat down […]