Articles by tag: ROI

Why Retail’s Private Brand Party is Just Getting Started: Spieckerman Speaks Retail

  Retailers were rushing back to private brands before the pandemic rocked retail. Their big bets are paying off now as shoppers prioritize value. Retailers’ renewed enthusiasm for private Read more

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The Last Mile: Making the Case for Docking Stations for Scooters
April 14, 2021
The world of micro-mobility has been a bit of a Wild West. Mass adoption of docking stations could change that, driving benefits for manufacturers, cities, users and the environment. Making the case for dock Read more
Airline Investors See a Post-Pandemic Rebound in Low-Cost Travel
April 14, 2021
(Bloomberg) -- New money is flowing to low-cost airlines in the U.S. as they take on giant carriers racing to recover from the unprecedented collapse in travel during the pandemic. Two established carriers that Read more
Cross-Sections: A New Industrialized Construction Podcast
April 14, 2021
  Cross-Sections brings to you bite-size conversations with host Anthony Gude, as he chats with colleagues and leaders in the construction and industrial ecosystem. Gude spoke with John Pugh Read more
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Why Retail’s Private Brand Party is Just Getting Started: Spieckerman Speaks Retail
June 4, 2020
  Retailers were rushing back to private brands before the pandemic rocked retail. Their big bets are paying off now as shoppers prioritize value. Retailers’ renewed enthusiasm for private Read more
How Solar Power Brings Benefits to Commercial Roofs
June 2, 2020
  Solar power, particularly on the roofs of commercial buildings, is obviously a way to promote sustainability – but what other benefits and incentives exist for companies looking to make Read more
Determining Marketing ROI for Esports and Emerging Platforms
November 15, 2019
Sports have always provided a strong advertising avenue for brands big and small. However, measuring the return on investment of an ad placement has always to some degree been a leap of Read more
The Most Impactful Business and Industry Benefits of IoT
November 4, 2019
On this episode of the Industrial IoT Podcast, Adam Livesay, co-founder, and CEO at Elevāt.IoT, joined host Geoffrey Short to discuss how businesses and industries are blending this technology Read more