Game Changers- Episodes, Season 1
In this exciting episode, Eric Dickerson, legendary NFL Running Back Hall of Famer speaks to Game Changers host Katie Steinberg about the recent publication of his memoir, Watch My Smoke, The Eric Dickerson Story. Dickerson played in the NFL for 11 seasons with the LA Rams, Indianapolis Colts, LA Raiders, and Atlanta Falcons. The…
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Game Changers
When Sports Meets Business Strategies: How A Former NFL Player Became A Success In The World Of Business
Over the past decade, we’ve seen an increasing intersection of sports and business, with athletes moving beyond their sports roles into entrepreneurship, investing, brand-building, and business strategies. As the sports industry’s global value is projected to reach $623.6 billion by 2027, the question of how athletes transition into business becomes more pressing. Furthermore, with…
Game Changers
Revving Up the Fan Experience with Mark Faber
Texas Motor Speedway, a legendary hub for motorsports enthusiasts, stands proudly in the heart of Texas. This renowned venue has hosted thrilling NASCAR races and a spectrum of exciting events for decades, captivating fans from all walks of life. In a recent podcast episode, Mark Faber, EVP and General Manager at Texas Motor Speedway,…
Articles Sports and Entertainment
Surviving the Game: Scaling Front Office Sports with CEO Adam White
In the ever-evolving landscape of sports and media, an innovative platform is revolutionizing how people access sports-related content. Amid the digital rush, Front Office Sports, the “Wall Street Journal of sports,” is on its way to becoming a leading platform for millions. As the company outlines plans to upscale and expand its reach, there…
Articles Hospitality
Building Relationships, Exceeding Expectations: Meet the Powerhouse Duo of B2B Hospitality
Introducing Leslie Tillem and Curtis Parris: The Powerhouse Duo Shaking Up the B2B Hospitality World Leslie Tillem and Curtis Parris bring a wealth of experience and expertise to the table, making them the perfect duo to discuss the top trends in B2B hospitality. In a recent interview, Leslie and Curtis delved into their experiences…
Bonus Content
Being Fans First Created a Team Bigger Than Baseball
The classic line from Field of Dreams is, if you build it, they will come. In Savannah, Georgia, a more appropriate baseball saying might be, if you make it fun, they will come. Jesse Cole, Owner of the Savannah Bananas, is truly in a league of his own. Cole is a trailblazer and an…
Game Changers- Episodes, Season 1
GrubHub has Targeted Their Entry into the Hospitality World
Being able to order food at the press of a button is beyond just mere convenience, it is simplicity and delivery at its finest. If host Katie Steinberg has anything to say about it, food delivery apps like Grubhub are almost a little too easy to use. Nicolas Holland, the Partnership Director with GrubHub sat…
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From Marketing Automation to Autonomous AI Marketing
In this episode of the Marketing AI SparkCast, Aby Varma, founder of Spark Novus, an advisory firm that partners with marketing leaders to adopt AI responsibly and strategically, sits down with Philip Lakin, Head of Enterprise Innovation at Zapier. The conversation dives into how marketing teams are shifting from basic automation to fully autonomous, AI-driven…
How Branded Moving Trucks Help Storage Facilities Attract More Customers
You know that feeling when you see the same truck three times in a week? First at the grocery store, then outside your friend’s place, then stuck in traffic next to you. By the third sighting, that company name is burned into your brain. Smart storage facility owners figured this out years ago. They’re…
Winter is Coming: 9 Battle-Tested Strategies to Shield Your Commercial Property from Skyrocketing Insurance Costs
The numbers are brutal. Insurance deductibles that used to be a manageable $2,000 flat fee have morphed into percentage-based nightmares tied to property values. What was once a minor business expense can now hit six figures with a single burst pipe or ice dam incident. Meanwhile, insurance premiums have surged 20.4% on average, leaving property…
From Zero to 460% Engagement: 6 UGC Campaigns That Broke All the Rules
Picture this: You spend months crafting the perfect marketing campaign. Professional photographers, expensive equipment, polished copy. You launch it and… crickets. Meanwhile, your competitor posts a simple challenge asking customers to share their stories, and suddenly they’re swimming in engagement, leads, and brand loyalty. Sound familiar? You’re not alone. The biggest mistake brands make with…