The Future of Data Driven Store Design: Retail Refined

In this podcast, Melissa Gonzalez discusses the evolution of store design through data collection and statistical analytics with George Shaw, founder of Pathr. Via computer vision and AI, George discusses how Pathr is able to capture actionable insights to inform operations teams, LP and marketing teams alike to illuminate shopper groups, customers and staff interactions and throughput opportunities at check-out. Social distancing will guide new store layouts, but science will help inform optimization and ways to increase flow without sacrificing safety.

Bio:
George Shaw is the Pathr Founder and CEO. A consummate industry veteran working at the intersection of data and engineering, Shaw is a true innovator in the fields of spatial analytics, Machine Learning (ML), Artificial Intelligence (AI) and related technology solutions. Prior to founding Pathr, a disruptive new pioneer in the Spatial Intelligence space, Shaw held senior positions at RetailNext, Intel, Second Spectrum, Target, and many other leading edge brands—working in the capacities of Principal Engineer, Principal Data Strategist, Vice President of Research and Development, Technical Fellow and Scientific Advisor. He serves as an advisor to multiple start-up and emerging technology entities, and has worked as a senior lecturer and educator. He additionally holds multiple U.S. patents for his inventive work in the areas of retail analytics methodology, customer movement and path analysis. Shaw graduated from Boston University, and holds a Master of Science degree from MIT.

1) Tell us a bit about your customers and your data collection process
2) How do you set up a brand/retailer, what are the necessary steps?
3) How do you analyze data and what were some key learnings of recent? Proof points, maybe a recent case study.
4) How do you see the store layout evolving post COVID19 and how will your data help retailers achieve needed changes?
5) How do you see the role of the store associate evolving?
6) How do you see the adoption of technology in-store evolving? What will help adoption? (Ie pricing, IT infrascture, etc)
7) Fun question I ask everyone, we can’t travel right now but soon we will be able to . What are the 3 must things to do/visit in your home city when we are all able travel again

Listen To Previous Episodes of Retail Refined Right Here!

Follow us on social media for the latest updates in B2B!

Image

Latest

Johnnie Akin
From Deloitte to Startup CEO: Johnnie Akin on Risk, Faith, and Reinvention
November 5, 2025

Success today looks different—defined less by stability and more by the freedom to adapt and evolve. Professionals across industries are reimagining their careers, moving away from predictable ladders toward paths that reflect purpose and balance. What once meant climbing steadily toward partnership or promotion now often means taking bold pivots or pursuing second acts…

Read More
caregiver
From Caregiver to Changemaker: How Purpose and Community Create Lasting Impact
November 5, 2025

Resilience isn’t just about enduring challenges — it’s about leading with compassion, patience, and faith, even when the path feels uncertain. It’s a quality embodied by every caregiver, whose daily acts of care and commitment reflect the essence of true leadership — helping others grow stronger through empathy, service, and understanding. In this episode…

Read More
leaders
Great Leaders Share Knowledge, Build Trust, and Empower Future Talent
November 3, 2025

The conversation around skilled trades is shifting fast. After decades of “college for all” messaging, trade school enrollment is climbing steadily, signaling a renewed respect for hands-on, high-skill careers that literally keep the world running. In commercial HVAC and mechanical service, this change is not just academic — it’s shaping the next generation of leaders…

Read More
NBA
Slow Stories in a Fast League: Why the NBA Still Deserves Real, In-Depth Journalism
November 3, 2025

In a sports world increasingly defined by short-form clips, social algorithms, and viral takes, long-form storytelling remains a vital counterweight — the place where depth, nuance, and narrative still matter. The NBA, perhaps more than any other league, sits at the center of this tension: every quote can become a meme, every story a highlight…

Read More