Articles by tag: Melissa Gonzalez Podcast

How Can Retailers Capitalize on Purchase Data?

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest Read more

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China Chip Controls manufacturing plant
Biden Nears Win as Japan, Dutch Back China Chip Controls
January 29, 2023

For more on the West’s race to implement China chip controls, read Bloomberg’s explainer on the computer chip “arms race.” (Bloomberg) — Japan and the Netherlands are poised to join the US in limiting China’s access to advanced semiconductor machinery, forging a powerful alliance that will undercut Beijing’s ambitions to build its own domestic […]

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NYSE Mayhem Traced to a Staffer Who Left a Backup System Running
January 28, 2023

(Bloomberg) — More than 700 miles from Wall Street, the New York Stock Exchange’s backup data center on Cermak Road in Chicago is supposed to safeguard US markets, standing by at all hours in case disaster ever strikes the world’s largest venue for trading shares. When markets are closed, it participates in a well-worn routine, […]

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California storms farmers
California Storms Have Farmers Rushing to Avoid Crop Shortfall
January 28, 2023

(Bloomberg) — California farmers are facing costly damages from weeks of severe California storms that may trigger more expensive US fruits and vegetables in a time of massive food inflation. “The numbers are going to be somewhere in the hundreds of millions and perhaps in the billions,” Dave Puglia, head of the trade group Western […]

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How Can Retailers Capitalize on Purchase Data?
March 10, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   Acquiring data is step one; understanding it and acting on it is what really matters. With […]

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Creating a Store Experience Around Trust, Not Commodities
March 2, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   While most retailers are closing stores and trying to regain market share, PGA TOUR Superstore defies the odds. […]

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Strengthening Customer Loyalty with Data
February 23, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   An important part of the retail ecosystem is customer loyalty. Retailers and brands fight hard to […]

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Achieving a Transparent Supply Chain
February 16, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   How the world shops and buys has always been a steady evolution. In the last year, […]

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Centering the Store Experience Around Human Connection and Value Delivery
February 9, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   An in-store experience team is not unlike the UI/UX group for digital assets. It’s about connection, […]

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Solving Retail Challenges with Computer Vision
February 2, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   Customer experience, inventory control, and interactions are all challenges for retailers. The pandemic only exasperated them; […]

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The Importance of Building an Omnichannel Experience in Retail
January 26, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   The ecosystem of eCommerce is always evolving, and the last year has seen a […]

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Location Analytics Are Reshaping Offline Retail’s Future
January 22, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   Data-driven retail delivers insights that lead to better decision-making. On the digital side, retailers […]

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How Personalization and Supply Chain Efficiency are Driving Retail Resurgence
January 15, 2021

Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.   Melissa Gonzalez, host of MarketScale’s Retail Refined, knows what’s at the top of everyone in the […]

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