How to Find a Marketing Firm You Can Trust with Your Brand

 

It’s a fact: every brand and business must have an online presence in order to stay relevant and competitive in today’s marketplace.

This online voice is more important than ever, as society operates largely on digital platforms for purchases, entertainment and socializing.

So how do marketing departments keep up with digital marketing? And, if they can’t, who can they hire to trust with the public identity of their business?

MarketScale’s Technology Podcast explores this relationship between client and digital marketing firm with guest Lydia Adams, VP of Marketing & Communications at Personiv).

Whether it’s blogs, SEO, graphics, e-books or social media content, marketing platforms must work together symbiotically to promote a brand, message and voice that aligns with a company’s core values.

But, too often, third-party marketing firms get it wrong, embarrassing a company with misspellings, mistakes or ill-fitting content.

That’s why Personiv fosters one-on-one relationships with each client, establishing a shared metric for success.

“Trust,” Adam said, is a top priority.

A client can and should feel safe sending their marketing elsewhere, especially as marketing rapidly evolves.

For the latest news, videos, and podcasts in the Software & Technology Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

grocery prices
Grocery Retailers Need to Adopt Adaptive Supply Chain Strategies to Stabilize Rising Grocery Prices
April 26, 2024

As recent reports highlight a cooling in overall inflation rates, the grocery sector tells a different story. Over the past three years, grocery prices have surged by 21%, outpacing the general inflation rate of 18% during the same period. This divergence is particularly pronounced in certain food items, where price increases have reached as […]

Read More
Cybersecurity Challenges in healthcare
Old Systems are Creating Cybersecurity Challenges for Healthcare Orgs
April 26, 2024

Healthcare organizations face significant hurdles in maintaining strong and secure cybersecurity measures as tech evolves. Some of that is due to aging network infrastructures and high costs of essential software, which have created complex cybersecurity challenges. As healthcare continues to rely increasingly on digital solutions for patient care, the stakes for securing these systems […]

Read More
cybersecurity challenges
Healthcare Providers Must Combine Zero Trust Architecture and Threat Modeling to Address Cybersecurity Challenges
April 26, 2024

In today’s increasingly digital world, the healthcare sector faces significant cybersecurity challenges, necessitating urgent and sophisticated responses. The recent draft guidance issued by the FDA on cybersecurity for medical devices highlights a critical juncture for the industry: the need to implement and scale best practices in cybersecurity is more pressing than ever. As healthcare […]

Read More
New Penalties is a Push to Mitigate Cybersecurity Threats in Telecommunications and Healthcare
April 26, 2024

Cybersecurity has emerged as a critical issue in telecommunications and healthcare—two industries intertwined as essential services. With both sectors recognized as critical infrastructure, the consequences of cyber attacks can be far-reaching, impacting everything from individual privacy to national security. While recent regulatory changes are aiming to tighten security protocols, it also raises questions about […]

Read More