Articles by tag: digital marketing

How Are Macro-Influencers Impacting Marketing Campaigns

How Are Macro-Influencers Impacting Marketing Campaigns
  Key Points: Brands are using macro-influencers to market their products. Pura Vida used Charli D'Amelio in their latest campaign. The campaign showcases happiness Read more

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Simply Shipped: How Technology Accelerates Logistics Engines
September 30, 2022
 Since the COVID-19 pandemic erupted, we have constantly been hearing about supply chain shortages and backups causing delays in product deliveries in multiple sectors. Sanil Mahajan, Global Head – Read more
Beyond the Concept: Managing the Risk of Using Out-of-Date Parts and Products in a Facility
September 30, 2022
 Facilities can ill afford to have equipment go down with today’s supply chain challenges. Lost hours could quickly become lost days if a replacement is unavailable. Sam Cafferata, Principal Engineer Read more
Highlights of the 2022 Battery Show
The Most POWERFUL Conference of the Year, The Battery Show 2022
September 30, 2022
Grant Harrell, host of Are We There Yet? had the pleasure of attending Informa Markets’ The Battery Show in Novi, Michigan from September 13-15, 2022. The show featured the latest trends and topics Read more
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How Are Macro-Influencers Impacting Marketing Campaigns
November 2, 2021
  Key Points: Brands are using macro-influencers to market their products. Pura Vida used Charli D'Amelio in their latest campaign. The campaign showcases happiness Read more
How to Identify the Processes You Should Automate for Maximum Efficiency
July 12, 2021
Automation is a powerful word in a wide range of different industries. It allows companies to make significant improvements to their business processes, software creation, and ease of Read more
How to Close the Divide Between Sales and Marketing for Explosive B2B Growth
May 25, 2021
Growth is an important aspect, no matter the industry. As a B2B company, companies need to invest time to grow. For too long, companies have tried to be generalists and appease as many markets as Read more
Elevating Your Digital Presence in EdTech
October 22, 2020
  As the education industry continues to recover from the COVID-19 pandemic and work out ways to excel in the new normal and beyond, new players are beginning to enter the edtech Read more
Agility is a Requirement for Marketing in a Pandemic
October 19, 2020
Every aspect of business changed dramatically once the pandemic became a reality. Companies went into freeze mode, unsure of what steps to take to continue operating. In many Read more
Amazon is Reportedly Stifling Competitor Ads
September 28, 2020
Amazon is no stranger to scrutiny over its business practices. The online marketplace already has a stronghold over fast delivery of consumer goods. But CNBC reported on a recent Read more
Vivial Helps Businesses Meet Customers Where They’re At – On Their Phones
July 14, 2020
  Whether checking in on friends, reading the news or simply scrolling through social media, it’s easy to get sucked into your phone these days. As the COVID-19 pandemic continues, many Read more
How to Find a Marketing Firm You Can Trust with Your Brand
March 26, 2020
  It’s a fact: every brand and business must have an online presence in order to stay relevant and competitive in today’s marketplace. This online voice is more important than ever, Read more
“People. Process. Service.”: Amine Bentahar Reveals His Rise to the Top of the Digital Marketing World
November 27, 2019
When it comes to Marketing, there’s perhaps no more worldly of a digital specialist than Amine Bentahar, author of “Voice Search: The New Search Engine,” and COO of Advantix Digital, a Read more