Lessons in Community and Marketing from Nintendo’s Animal Crossing: Business Casual

 

On this snippet from Business Casual, host Daniel Litwin decompresses with the success of Nintendo’s newest release for the Switch video game console: Animal Cross New Horizons. The quirky video game is the best performing game in both the UK and Japan, breaking record sales for stiff competition like Pokémon. Daniel argues one of the biggest reasons it’s selling so well is because the concept of the game is all about online community, and he breaks down…

  • Why the game is performing so well
  • Pain-points in Nintendo’s supply chain
  • How Nintendo built a brand to win during a socially isolating crisis
  • What can companies learn from Nintendo’s marketing and the success of Animal
  • rossing during this isolated period

Make sure to subscribe and listen along for more episodes of Business Casual.

Follow us on social media for the latest updates in B2B!

Image

Latest

Johnnie Akin
From Deloitte to Startup CEO: Johnnie Akin on Risk, Faith, and Reinvention
November 5, 2025

Success today looks different—defined less by stability and more by the freedom to adapt and evolve. Professionals across industries are reimagining their careers, moving away from predictable ladders toward paths that reflect purpose and balance. What once meant climbing steadily toward partnership or promotion now often means taking bold pivots or pursuing second acts…

Read More
caregiver
From Caregiver to Changemaker: How Purpose and Community Create Lasting Impact
November 5, 2025

Resilience isn’t just about enduring challenges — it’s about leading with compassion, patience, and faith, even when the path feels uncertain. It’s a quality embodied by every caregiver, whose daily acts of care and commitment reflect the essence of true leadership — helping others grow stronger through empathy, service, and understanding. In this episode…

Read More
leaders
Great Leaders Share Knowledge, Build Trust, and Empower Future Talent
November 3, 2025

The conversation around skilled trades is shifting fast. After decades of “college for all” messaging, trade school enrollment is climbing steadily, signaling a renewed respect for hands-on, high-skill careers that literally keep the world running. In commercial HVAC and mechanical service, this change is not just academic — it’s shaping the next generation of leaders…

Read More
NBA
Slow Stories in a Fast League: Why the NBA Still Deserves Real, In-Depth Journalism
November 3, 2025

In a sports world increasingly defined by short-form clips, social algorithms, and viral takes, long-form storytelling remains a vital counterweight — the place where depth, nuance, and narrative still matter. The NBA, perhaps more than any other league, sits at the center of this tension: every quote can become a meme, every story a highlight…

Read More