Articles by tag: CRM

Using The Cloud For Custom Salesforce Solutions

Using The Cloud For Custom Salesforce Solutions

Host of Energy 2 Business, Daniel Litwin, spoke with Ross Benton, director at Opportune, and Chris Baker, production manager at Ensign Natural Resources, about their experiences with Salesforce and how the platform has allowed them to address evolving operational needs. The two passionately relate their experiences with Salesforce and the need for a comprehensive, cost-effective…

Read More

Latest

Retail
The Retail Sales Dilemma and How to Solve It

Retail, maybe more than any other industry, was thrust into the acceleration of online shopping trends via COVID, now tasked with balancing a robust omnichannel sales presence and strategy. Where are retail professionals facing the biggest B2B sales conversion challenges today, and why? And how can those strategies lead to more thoughtful CRM usage,…

Read More
Business Services
Strategies for Making Salesforce’s Features Work for Your Niche Sales Needs

Every industry felt the push to develop confident omnichannel sales strategies as the pandemic hit; even though this was a trend already for many markets, the acceleration of digital sales channels gave buyers a different expectation for where and how to buy, from B2c to B2B. When trying to leverage your CRM, then, to…

Read More
Business Services
Why Do Sales Professionals Need an Industry-Specific CRM

If you’re a sales professional trying to maneuver today’s omnichannel landscape, having the right CRM tool is critical. Other industries like food delivery and healthcare, in response to the pandemic’s acceleration of their digital transformations, have found that blanketed softwares & solutions won’t always cut it to meet increased demand. Why would a florist need…

Read More
Podcasts
Business Casual: The Evolution of the Marketing Landscape

Chris Zona, Director of Brand & Marketing Communications for Gilbarco, helped break down the shifting marketing landscape from the traditional approach to focusing more on digital and content marketing, utilizing new techniques, technology, and social platforms to get a brand message across. “A lot of people make the misconception that it’s a shift completely…

Read More
Articles
3 Big Deals in EdTech This Week (July 10)

 CampusLogic, the category leader in student financial success, announced that it has acquired RaiseMe, a social enterprise focused on expanding access to higher education, especially among low-income and first-generation students. This acquisition brings together two champions of student financial success, which will drive more integration and innovation in this mission-critical category. This combined effort empowers…

Read More

Latest

The Power of Self-Compassion in Leadership and Cognitive Diversity Can Transform Workplaces
July 23, 2024

Mental health and a sense of belonging are critical issues in today’s workplaces. So much that it is essential to practice self-compassion and form a better understanding of cognitive diversity. Leaders today must navigate the complexities of fostering connection and reducing isolation among their teams. Recent studies indicate that 40 percent of employees feel…

Read More
Knox Kronenberg
Passion, Nature, and Fine Art Photography with Knox Kronenberg
July 23, 2024

In the ever-evolving world of fine art photography, capturing the intersection of the old and the new is both a challenge and an art form in itself. Knox Kronenberg, a prominent photographer based in Austin, Texas, embodies this intersection through his work, which uniquely blends historical elements with modern contexts. As technology advances and…

Read More
Robots? In My Hotel? Three Ways AI is Stepping Up as Hospitality’s Next Great PMS Support Tool
July 23, 2024

Artificial intelligence is uniting departments and supporting hospitality from behind the scenes By Warren Dehan Where did all of these robots come from? While hospitality may seem like the last place you might expect to find Artificial Intelligence, this technology has significantly impacted how hoteliers do business. While most generative AI today reacts to text…

Read More
SafeHaven
Ripple of Change: SafeHaven with Melina Davis and Dr Ally Jaffee
July 23, 2024

At a time when the mental health of healthcare professionals is under intense scrutiny, the SafeHaven program emerges as a beacon of hope. With rising burnout rates among medical staff, the necessity for confidential support systems is more evident than ever. What are the barriers preventing healthcare professionals from seeking the help they need?…

Read More