Articles by tag: direct to consumer
Brick-and-mortar stores and e-commerce platforms are rapidly blending, adopting a digital-first strategy is crucial for retail giants. Straddling the evolving terrains of customer preferences and technological advancements, companies are faced with a monumental task of transforming their operations end-to-end, effectively marrying their wholesale brands with a direct-to-consumer operational model. Amid this challenge and opportunity, businesses […]
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Articles
With an Uncertain Economic Climate, Retailers Should Focus on Improving Operational Excellence
As retailers emerge from a three-year-long pandemic, the outlook for the market remains testy: Fears of recession and persistently high inflation are expected to continue to have an effect on consumer spending. On top of this, geopolitical factors in Europe keep supply chain disruptions on most retailer’s radar, aggravating existing wounds from COVID’s impact […]
Articles
Riding the Wave: DTC Brands Tackle Pandemic Challenges
Sink or swim is the motto for many DTC brands facing the aftermath of the pandemic. Supply chain disruptions and recession fears still loom large, but these businesses are nothing if not resourceful. So, what’s next for the world of DTC? Will we see more brick and mortars close, a shift toward wholesale, or […]
Healthcare
Key Considerations when Building a DTC Healthcare Brand
Direct-to-consumer companies were some of the few, especially in industries like retail, that fared the best during COVID-19 and the pandemic’s fallout. Their ecommerce strategies allowed for easy funneling of consumers into their services, and data out of IBM’s U.S. retail index from mid-August of 2020 shows the pandemic accelerated digital shopping growth by […]
Industrial IoT
Optimizing Efficiency is Not the Only Reason to Invest in Automation
Intertech Plastics’ continuous investments in innovative technology prove the value of automation. The Denver-based injection molding company continues its effort to standardize which optimizes their packaging operation and increases efficiency in their distribution channels while lowering the bottom line. This is the fifth consecutive year Intertech has invested in new technology by adding five new […]
Podcasts
What a 360-Degree, Direct-to-Consumer Strategy Looks like in 2021
Designed for retail leaders and lovers alike, Retail Refined explores the in-store technology of the future, challenges the industry’s preconceived notions, and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail. If there is anything recent events have taught us, it’s that being adaptable is […]