Articles by tag: Facebook

Properly Optimizing Social Media Ad Campaigns Better Assists Businesses in Finding Potential Customers

dennis yu on Ad Campaigns

Ad campaigns are very much an important aspect in the age of social media. With algorithm-driven platforms like these, the advertising landscape has taken on new dimensions. From Facebook to Amazon, algorithms determine what we see, what we buy, and even what we like. Advertising has transformed from mere billboards and commercials into targeted, […]

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Articles
What Zuckerberg Got Wrong With the Metaverse

Dan Newman, Principal Analyst & Founding Partner, of Futurum Research gives his hot take on what Mark Zuckerberg got wrong with the launch of the Metaverse. Dan’s Thoughts: Mark Zuckerberg didn’t get much right this past year. The whole meta debacle was a big failure, but not because companies don’t need to make big bets. […]

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Software & Technology
Is The World Ready to Step Into the Metaverse?

On Spatial Perspectives, host Dan Cui will have a one-on-one dialog with innovators and thought leaders in the growing Spatial Reality, or Spatial Computing, market. Cui will invite guests who can discuss the real world use cases of the technology and how it could benefit mankind while exploring any drawbacks and how they might be mitigated.   The internet […]

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Software & Technology
Did Facebook’s Outage Validate the Need for a Decentralized Web 3.0?

Do we need a decentralized Web 3.0? We were witness this month to the longest outage in Facebook’s history since 2008, lasting a full six hours. That may not sound like much time, but when the impact is billions of users losing access to Facebook, Instagram, WhatsApp and Oculus, along with businesses losing out […]

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Software & Technology
Is Social Media Disinformation an InfoSec Community Issue?

Key Points: Facebook is under fresh pressure around its business model, algorithms, and role in spreading misinformation. Recent NYU studies show “fake news” gets six times as much engagement than “credible” news sources on Facebook. Is the “fake news” fight only a structural one, or can users impact how social platforms spread disinformation by […]

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Retail
Evaluating the Real Cost of Social Media Outages

Key Points: You can’t fall in love with any platform that you don’t own. Be willing to be flexible on the channels that you use, find trending apps and see how you can apply the app to your business Still utilize email address, and newsletters because email won’t have outages and policy changes like […]

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Business Services
Google’s US Employees May Receive a Pay Cut for Choosing to Work From Home

The BBC reports that Google employees in the United States who opt to permanently work from home may have their pay cut. Google currently has no plans to implement the policy in the U.K. According to the BBC, some Silicon Valley firms are experimenting with employee pay structures. Big tech companies including Microsoft, Facebook and […]

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Listen Carefully, Respond Creatively
April 12, 2024

In this captivating episode of the Fans First series, Jesse Cole, the mastermind behind the Savannah Bananas, delves into the transformative business philosophy of “listen carefully, respond creatively.” This approach has not only skyrocketed the Savannah Bananas to fame but also serves as a universal blueprint for revolutionizing customer service and engagement across all sectors. […]

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Stacey Childress, Senior Advisor at McKinsey and Company, discusses higher ed
Bold Measures are Needed to Improve Investment in Higher Education
April 12, 2024

The stakes for higher education have never been higher as the educational landscape sees rapid evolution. As universities and colleges grapple with the dual challenges of technological disruption and increasing demands for accessible, quality education, the question of how best to implement investment in higher education becomes a priority. This debate has been ignited […]

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wake up healthy
Hey, it’s 9 am… Wake up Healthy with 9amHealth!
April 12, 2024

Healthcare Rethink host Brian Urban explores ways to wake up healthy and stay healthy with his guest, Dr. Avantika Waring, MD, the Chief Medical Officer, at 9amHealth. This episode delves into the transformative approach to healthcare delivery championed by 9amHealth. Dr. Waring’s journey from a humanities student with a love for French to a […]

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public safety and security
Strengthen Public Safety and Security: Modernize Radio Communication for Better Field Response
April 11, 2024

The importance of radio communication within public safety and security operations remains unbeaten in an era dominated by digital transformation. This medium, essential for over a century, continues to be the lifeline for responders on the front lines. From ensuring the safety of field agents to facilitating real-time critical information flow and enhancing situational […]

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Other Articles
Is Facebook’s Reputation Holding Back Its VR Efforts?
August 4, 2021

Whether you’re an integrator, a designer or simply a label-defying creative, the EXPERIENCE is everything. Host Bryan Meszaros explores the story behind the exhibit to understand how a carefully crafted experience traps into the human experience to connect people to place.   Facebook’s reputation has had a significant impact on consumers’ confidence in the platform’s […]

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Facebook Exec Predicts How We’ll Work 15 Years from Now
April 1, 2021

Andrew Bosworth, vice president at Facebook Reality Labs, predicts that in about 15 to 20 years, mobile phones could be replaced by more advanced VR technology. Bosworth speaks to Emily Chang on “Bloomberg Technology.” —   Host: So take me ahead than 10 years, do we all have? Do we all still have phones and […]

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Can We Solve the Social Media Truth Wars?
March 5, 2021

Social media is already largely an unexplored frontier, with new platforms and ways of interacting popping up almost daily. However, in the wake of one of the most contentious and polarizing political eras in recent American history, if not ever, these social platforms have increasingly been plagued by heightened tensions and misinformation. The discussion surrounding […]

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Australian Government Moves Forward with Making Tech Giants Pay News Publishers: Business Casual
August 4, 2020

Google and Facebook have been under increasing scrutiny for their power. Australia aims to confront that power head-on with a recent code drafted by the Australian Competition and Consumer Commission (ACCC). The draft forces the tech giants to pay Australian publishers in order to share their digital content. Powered by RedCircle Australia’s move aims to […]

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Facebook Faces Pressure as Advertisers Press Pause on Hate: Business Casual
July 2, 2020

With 2.5 million monthly active users as of 2020, Facebook is arguably the largest social media site in the world. But is the company doing enough to prevent hate speech on its platform? According to stophateforprofit.org, the answer is no. Long criticized for their laxity in combatting hate speech, facing public pressure, employee unrest […]

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EU Antitrust Probes Target Apple, Twice: Business Casual
June 19, 2020

Powered by RedCircle On today’s Business Casual segment, brought to you by MarketScale, co-hosts Tyler Kern and Daniel Litwin take on allegations against Apple that have resulted in two antitrust investigations being leveled at the company by the European Commission. In recent months, the EU has launched anti-trust investigations into Google, Amazon and Facebook. And […]

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Business Casual: Signal App Downloads Escalate, Offering Enhanced Protestor Privacy Protection
June 8, 2020

Spiking in downloads while other “encrypted” messaging platforms like WhatsApp and Telegram stagnate, on this segment of Business Casual, Daniel Litwin, Taylor Bagley and Tyler Kern discuss the unprecedented rise in downloads of the privacy-focused Signal app since the unfortunate and highly-controversial death of George Floyd, a black man who tragically died after a […]

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The Death of the Third Party Cookie Creates A New Balancing Act
May 15, 2020

As users continue to demand greater privacy (transparency, choice/control over how their data is used, etc), it’s been clear for some time that the web ecosystem must evolve to meet these ever-increasing demands. In 2019, Google announced an initiative called Privacy Sandbox, a secure environment for personalization that also protects user privacy. This approach […]

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Australia Makes Big Tech Pay for News, Literally
April 23, 2020

On this Business Casual segment, hosts Tyler Kern and Daniel Litwin are joined by producer Taylor Bagley to highlight a shift in Australian media dynamics between legacy corporate media platforms, independent journalism, and Big Tech aggregators. Australian Treasurer Josh Frydenberg released plans to force major tech companies, like Google and Facebook, to pay media […]

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