Articles by tag: Instagram

Marketing Professionals Say AI Influencers are Here to Stay

AI influencers

Let’s talk about AI influencers. You may have heard about Miquela Sousa, the 19-year-old Brazilian-American model and definitely not a real human getting ‘hacked’ in 2018 by a pro-Trump Influencer. No? What about Maybelline unveiling ‘May’, its own digital influencer created to sell mascara? Like it or not, AI influencers, or more concretely, animated […]

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Live Shopping Gets Shown the Door at Instagram

It wasn’t so long ago that Instagram viewership was skyrocketing every quarter, and advertisers looked to the social media platform for live content monetization opportunities. Life’s a bit different in 2023. User acquisition is plateauing for the app with only 15 million new users added between Q3 and Q4 2022 (previous quarterly increases since […]

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Retail
Evaluating the Real Cost of Social Media Outages

Key Points: You can’t fall in love with any platform that you don’t own. Be willing to be flexible on the channels that you use, find trending apps and see how you can apply the app to your business Still utilize email address, and newsletters because email won’t have outages and policy changes like […]

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Business Casual
Business Casual: Instagram Experiments with Creator Content Monetization Features & IGTV Ads

During the COVID-19 crisis, as creators embraced Live in new ways, Instagram viewership increased 70% from February to March. Offering new ways for creators to make money through Instagram Live and IGTV, on Wednesday, Instagram launched new tools aimed at boosting revenues for video artistes. While the features are currently in a testing phase, […]

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AEC
Can Social Media Redesign Global Cities?

Europe was devastated by World War II with large sections of cities completely destroyed. Soon after the conflict ended it was time to rebuild. The most popular material quickly became concrete. The material was sturdy enough to withstand future potential conflicts and cheap enough to rebuild quickly. Many buildings made nearly completely of concrete shot […]

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telecom project success in healthcare
Telecom Project Success in Healthcare Usually Comes Down to Working with the Right Decision Maker
April 15, 2024

In the rapidly evolving landscape of healthcare technology, telecommunications plays a crucial role. As healthcare providers increasingly rely on digital solutions—from telemedicine to electronic health records—telecom companies are finding new opportunities and challenges in this sector. Successfully implementing telecom projects in healthcare requires a nuanced understanding of the industry’s legacy communications infrastructure, unique demands […]

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visitor management systems
Enhance Security with Faster Adoption of Digital Visitor Management Systems
April 15, 2024

As workplaces evolve into hybrid environments, the urgency to replace traditional paper logbooks with advanced digital visitor management systems has become a critical focus for organizations aiming to bolster security. The reliance on outdated methods poses significant security risks, a concern highlighted by increasing incidents of unauthorized access and data breaches globally. This pressing […]

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access control
Redefining Access Control: Mobile Credentials Integrate Security, Privacy, and IT Seamlessly
April 15, 2024

As businesses increasingly lean on technology to enhance security and operational efficiency, the topic of access control has surged to the forefront. This rise is particularly driven by advancements in mobile credential technology—a shift from traditional physical credentials to digital solutions hosted on personal devices like smartphones. The growing ubiquity of smartphones and heightened […]

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brick-and-mortar store resurgence
Unique In-Store Experiences Are Driving a Brick-And-Mortar Retail Resurgence
April 15, 2024

What’s behind the recent brick-and-mortar store resurgence? Could it be that big box stores recognize the one-of-a-kind shopping experiences that can occur in person? Finding unique ways to capitalize on those in-store experiences may lead to a brighter future for retail. Big box stores are reasserting the importance of their physical presence, continuing to […]

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