Articles by tag: trade shows

Revolutionizing Trade Shows: Manifest is Shaping the Future of the Logistics Sector with Innovation and Inclusivity

logistics sector

Gone are the days when trade shows were merely physical marketplaces for businesses to showcase their products and services. Today, they are evolving into dynamic platforms where innovation, technology, and networking converge to shape the future of industries. This shift is nowhere more evident than in the logistics sector, which is at the forefront…

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CES 2024: Caterpillar Explores Energy Transition in Construction Equipment

How prepared is the construction and mining industry for the energy transition? Richard Sambrook, the GM for services and commercial development at Caterpillar, Inc., discussed their readiness for the energy transition at CES 2024 and called attention to the availability of fully electric machines in production today. At the show, Sambrook stated there are…

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Advanced Manufacturing Edition
Episode 2: Shattering Glass Ceilings: The Epic Rise of Women in Manufacturing and Technology

The same part of the brain that is stimulated when one is hungry also experiences activation when we crave social interactions. The bottom line: we need socialization and human interactions. And that’s important not only for day-to-day relationships, but it is also a critical piece of connecting with customers for business marketing. How are those…

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Articles
InfoComm 2023: Hybrid Events Offer Diverse Live Streaming for Customers that Companies Remain Slow to Embrace

The annual InfoComm 2023 took place from June 8-14 in Las Vegas. One of the subjects of conversation was how rapid technological advancement has led to a fundamental shift in events. Today, a burgeoning emphasis on hybrid events — a blend of in-person and virtual participation — is noted, fueled by uncertainties in our…

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Pro AV Today
4 Tips for Breaking into the AV Industry

The AV industry is rapidly growing and offers diverse career opportunities for individuals with different backgrounds and skill sets. From designing and installing audio-visual systems to creating immersive digital experiences, the AV industry encompasses a broad range of roles that require creativity, technical expertise, and innovation. If you are passionate about AV and looking…

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Business Services
Trade Shows are Back But Will They Be Packed in 2022?

Commentary: In this episode of Straight Outta Crumpton, Hosts, Greg Crumpton and Tyler Kern, sat down with, Scott Meyers, VP of Operations and Strategic Services at Service Logic. The three discussed the importance of relationships in the industry, as well as the future of trade shows in a post-COVID world. Meyers was working for…

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Education & EdTech
Summit Insights: What the Return of In-Person Events Means for EdTech

It’s been a long time since we’ve seen a slate full of in-person events, conferences and more – but that’s beginning to change. With the ASU+GSV Summit on the horizon and other events and trade shows popping up around the globe, there’s bound to be an impact on the edtech industry. To find out…

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data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

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On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

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modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

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semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

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Other Articles
Coronavirus and the Tech Industry: The Mecca Minute
February 26, 2020

Today I’d like to talk a little coronavirus and its impact on tech. Tech firms all over the world use international trade events to showcase their products and maybe even in many respects test the market waters to see how products might do in the industry. But this is important to the tech world…

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What Apple’s CES 2020 Attendance Means for the Future of Trade Shows
January 3, 2020

It’s no secret – as Apple goes, entire industries tend to follow. That’s why it’s significant that, for the first time in an official capacity since the show’s 1992 edition, Apple will be present and accounted for at the 2020 Consumer Electronics Show (CES). The immediate measurables are there – Apple will be showcasing its…

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3 Things at ISE EXPO That You Need To Check Out
September 24, 2019

ISE 2019 is here! ISE EXPO is an industry-leading trade show for wireless and wireline network evolution. ISE EXPO 2019 is held from September 24 – 26 in Fort Worth, Texas. MarketScale will be attending, and has compiled a list of 3 things that you need to check out at the show. 1. Happy Hour…

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Great Live Event Technology Doesn’t Need a Big Budget, Just Big Ideas
August 8, 2019

When done right, live technology at live events can make a jaw-dropping impact on an audience. But first, it’s got to work. On this episode of the Pro AV Podcast, host Tyler Kern sat down with two experts in the industry — Shana Devine, director of sales at Elite Multimedia, and David Venus, CMO…

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Backtage Pass: How to Engage the Modern Active Viewer at Live Events
April 5, 2019

The nature of the end-user experience at live events is changing and it is up to companies to get creative about how they digitize live events to get maximum impact. On today’s Backstage Pass with Alford Media, Daniel Litwin, the Voice of B2B chats with Dan Thompson, Senior Account Manager for Alford Media about…

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