Articles by tag: UX
In this episode of Pro AV Today, host Ben Thomas and his guest, Joe Wylezik from Vincit, dive deep into the impact of user interface (UI) and user experience (UX) design on the digital transformation of AV technology. Wylezik, with his extensive experience in design, offers fascinating insights into the core principles of effective UI […]
Latest
2021 Retail Refined
Ecommerce Websites Have the Same Basic Structure. Will Higher Consumer Expectations Change That?
Ecommerce adoption has never been higher, but that doesn’t mean shoppers want standard shopping experiences. They’re expecting more and for brands to delight them. Many of these companies are investing in experiential ecommerce. Retailed Refined host Melissa Gonzalez spoke with Neha Singh, the Founder and CEO of Obsess, about this topic. Singh, a returning guest, started […]
Architecture & Design
AR Engineers are Honing Their Chops on Social Media Effects
AR filters are becoming not only a fan favorite for social media platforms, but a point of direct investment. Following in Facebook and Snapchat’s footsteps, TikTok is investing in its own AR experiences development hub, Effect House, where interested developers can apply to create engaging augmented reality filters and effects for the platform. Why is […]
Business Services
Why Streaming in Spanish may be a Growing Market For Businesses
With 500 million native Spanish speakers worldwide we are seeing incredible growth in Spanish content delivery through streaming. On today’s video stream, Mrugesh Desai, Lead, North American Region for Accedo joins host Daniel Litwin to discuss how this market is evolving. While major streaming services such as Netflix and Hulu provide some Spanish content, there […]
Business Services
How UI & UX Shape Your Business’s Success
Citibank recently learned an important lesson about the critical nature of user interface and user experience design. The company wired a staggering $900 million to Revlon lenders – by mistake. The bank was supposed to send nearly $8 million in interest payments, but the platform used to send the money was confusing to the point […]
Articles
Why an Educational Institution’s Website Can Make or Break its Credibility
For many–if not most–potential students, as well as faculty and staff seeking employment, your college or university’s website delivers their first impressions of your institution directly onto their phone, tablet, laptop, or desktop computer. The impact of “curb appeal,” of driving past your gates or taking an anonymous stroll around your campus to get a […]
Retail
Touchless Edge Technology is Shaping Retail & Advertising Engagement
In a world of a pandemic, social distancing, and contactless customer experiences, interactive touchscreens aren’t generating engagement. Brands shouldn’t count out interactive experiences. Haptic and touchless technology could be a game-changer. Marti Romances, owner and designer at Territory Studio, shares his experience with this opportunity. Territory Studio is a leader in creating user interfaces for […]
Latest
The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]
Revolutionize Customer Engagement Through Digital Augmentations in Physical Retail
The digital transformation of retail experiences in physical stores has become crucial as big-box retailers strive to maintain their relevance and competitive edge in a digital era. These retailers are embedding interactive features and digital augmentations in their physical locations to offer unique, engaging customer experiences. This approach merges the tactile allure of in-store […]
Enthusiastic and Trained Employees can Enhance Experiences and Drive Success in Physical Retail
In today’s retail landscape, big-box retailers are emphasizing the importance of their physical locations, even as the digital marketplace continues to expand. Stores like Dick’s Sporting Goods and Walmart are not just maintaining their brick-and-mortar presence but are actively enhancing it with features like interactive elements and new store openings. This reassertion of the […]
The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]
